Saturday December 9, 2023

Tom Brady Could Command $25M Annually On TV

  • The feelers started going out to Tom Brady’s agents almost as soon as the Tampa Bay Buccaneers’ season ended.
  • The seven-time Super Bowl champion could land the richest pact in sports broadcasting history.
Scott Taetsch-USA TODAY/Design: Alex Brooks
Copy Link
Link Copied
Link Copied

The feelers started going out to Tom Brady’s agents almost as soon as the Tampa Bay Buccaneers’ season ended with a playoff loss to the Los Angeles Rams on Jan. 23.

Would Brady be interested in doing TV for the 2022 season? If he is, the seven-time Super Bowl champion could land the richest pact in sports broadcasting history.

With Troy Aikman possibly leaving for Amazon, Fox Sports has inquired about the newly retired Brady, sources told Front Office Sports. ESPN is also interested, said sources. Ditto for Amazon, which takes over “Thursday Night Football” in the 2022 season.

  • WME’s Jason Hodes handles Brady’s off-field business.
  • Don Yee handled Brady’s on-field contracts with the Bucs and New England Patriots over his 22-year NFL career.

Fox said it won’t comment “on contracts or on personnel hires.” ESPN, Amazon, and WME declined comment.

Money Talks

CBS Sports’ Tony Romo is currently the highest-paid announcer at $18 million per year, but Brady’s deal would “blow Romo’s out of the water,” predicted one source.

“The opening bid would be $20 million a year — and it could go as high as $25 million … There’s no way in hell Brady would make less than Romo.”

If Brady does want to work in TV, Fox could compete against Amazon or Apple, which is bidding on the “NFL Sunday Ticket” package.

“Back up the Brinks truck: Everybody is going to want to be in the Tom Brady business,” said another source. “He will do whatever deal he wants. Everybody will want to play ball with him.”

Copy Link
Link Copied
Link Copied

What to Read

Bill Belichick

The Hoodie in the Booth? Bill Belichick’s TV Analyst Prospects Grow

If the Patriots coach is interested in TV, several TV networks told Front Office Sports they’d love to talk to him.

Deadspin Alters Controversial ‘Black Face’ Story Amid Legal Threat

After over a week of outrage, Deadspin changed a story many perceived as an attack on a young Kansas City Chiefs fan.

Goodell Makes ‘MNF’ Visit To Help Jaguars in $2B Stadium Talks

The Jaguars are exploring a $2 billion stadium deal.
The Chicago Bears logo is seen prior to a game against the New York Jets at Soldier Field.

Yet Another Proposal for A New Bears Stadium: The Parking Lot

Popular tailgating site becomes latest stadium site possibility for NFL team.
podcast thumbnail mobile
Front Office Sports Today

Golf World in Chaos After Jon Rahm Joins LIV


Featured Today

The College Football Playoff is considering rotating TV networks for the national championship game.

CFP Considers Super Bowl-Like Rotation For National Championship Game

Multiple networks could share rights to the championship game, sources told FOS.
Brett Favre
November 27, 2023

Favre Welfare Case Hold-Up? “AG’s Office Has Not Expressed Interest In Pursuing”

The DOJ interviewed Brett Favre in early 2020.
The future of the Pac-12 rests on a court decision.
November 24, 2023

The Pac-12 Plays Its Final Regular-Season Game. Then A Court Decides Its Fate.

The conference’s future rests with a court decision.
Lane Kiffin
November 9, 2023

Ole Miss, Lane Kiffin Lawyers Argue for Dismissal of Player Lawsuit

FOS obtained audio of Lane Kiffin’s interaction with the player behind lawsuit.


Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Multiple Locations
Multiple Locations
Creative Artists Agency
Multiple Locations
Sports Illustrated

‘The Amount of Useless Stuff You Guys Do Is Staggering.’ Inside a Shakeup at Sports Illustrated’s Publisher

The new owner of the company that operates SI made a jarring first impression Wednesday, warning his employees: ‘No one is important.’
Eagles Niners
December 6, 2023

Eagles-49ers Achieves Fox’s Highest Sunday Viewership of Season

Fox’s broadcast of 49ers vs. Eagles pulls in 27.7M viewers.
December 6, 2023

NBA Viewers Like the In-Season Tourney. What About Broadcasters?

The NBA In-Season Tournament could attract new media partners.

NHL’s Chris Foster on Amplifying Content Distribution With Automation

Learn how the NHL is using WSC Sports to increase fan engagement.
ESPN Stephen A. Smith
December 5, 2023

Stephen A. Smith to ESPN: ‘I Want To Be Highest-Paid Talent’

With a No. 1 show, Stephen A. Smith wants to become number one in compensation.
December 5, 2023

Seminoles’ CFP Snub Opens New Front in Disney vs. Florida War

Florida lawmakers are already considering legislation to protest the College Football Playoff’s exclusion of Florida State.
The Australia men's cricket team celebrating winning the 2023 ICC Men's Cricket World Cup.
December 4, 2023

Amazon Secures ICC Cricket Broadcast Media Rights in Australia

Prime Video will be Australia’s exclusive home for ICC events through 2027.
English Premier League teams Leeds United and Brighton Hove & Albion in action during a match.
December 4, 2023

Premier League Reasserts Dominance With $8.5B Domestic Rights Deals

Deals achieve small rights fee increase for top European league.