• Loading stock data...
Saturday, June 22, 2024

Take-Two to Buy Zynga in $12.7B Deal

  • Take-Two Interactive is set to buy mobile-game maker Zynga.
  • The deal has an implied enterprise value of $12.7 billion.
Zynga/Design: Alex Brooks

A major acquisition is bringing together two of the largest game makers in the U.S.

Take-Two Interactive will buy mobile game maker Zynga in a deal valuing the company at an implied enterprise value of $12.7 billion. The price represents a 64% premium on Zynga’s closing stock price on Friday.

The move gives Take-Two, maker of the “Grand Theft Auto,” “NBA 2K,” and “Red Dead Redemption” franchises, a major player in mobile gaming. 

Zynga made its name as a leader in Facebook games with “Farmville,” then turned its attention to mobile with titles like “CSR Racing” and “Empires & Puzzles.”

  • The companies combined for $6.1 billion in net bookings for the 12 months preceding Sept. 30, 2021.
  • By combining forces, the companies expect to save around $100 million annually over the next two years and potentially create around $500 million in annual net bookings.
  • The deal will be funded with $2.7 billion in financing from JPMorgan Chase, Take-Two’s balance sheet, and a new debt issuance.

Mobile on the Move

In September, market researcher Newzoo estimated that mobile gaming would grow 4.4% in 2021 to $90.7 billion – more than half of the $175.8 billion gaming market. 

The analyst predicted mobile gaming to see an 11.2% average annual growth rate to $116.4 billion from 2019 to 2024, with global gaming reaching $200 billion at that time.

Copy Link
Link Copied
Link Copied

What to Read

Jan 3, 2022; Pittsburgh, Pennsylvania, USA; General view of the NFL shield logo signage before the Pittsburgh Steelers host the Cleveland Browns at Heinz Field.

Odds Stacked Against NFL in Multibillion-Dollar Sunday Ticket Trial

Why the class action trial does not look promising for the league.
Jan 7, 2024; San Francisco, California, USA; Toronto Raptors forward Jontay Porter (11) takes a three-point shot against the Golden State Warriors during the second half at Chase Center.

‘Bound to Happen’: The Age of the Sports Betting Scandal Has Arrived

A banishment, betting scheme, and guilty plea all in one scandal-filled span.

‘Experimental in Nature’: The Rapid, Confounding Rise of Streaming Bundles

Here’s why confusion continues to outweigh solutions in the streaming package boom.

The Nostalgia Market: Michael Jordan’s Memorabilia Remains Coveted, With Caveats

Due to scarcity, and sometimes, items’ undisclosed whereabouts, this world has limitations.
podcast thumbnail mobile
Front Office Sports Today

How Women’s Sports Media is Charting Its Own Path


Featured Today


The Pac-12 Wants Everybody to Know That It Isn’t Dead Yet

With a broadcast studio and two schools, the league plans to rebuild.
Jan 11, 2024; Paris, FRANCE; NBA commissioner Adam Silver speaks before a NBA Game between the Brooklyn Nets and the Cleveland Cavaliers at AccorHotels Arena.
May 26, 2024

Adam Silver Is the Real Winner in the Battle for the NBA’s Rights Future

For the past decade, the commissioner has been playing chess, not checkers.
NCAA headquarters in Indianapolis. Ncaahall 311477 Jpg
May 25, 2024

From Revenue-Sharing to Private Equity: Breaking Down the NCAA’s Historic Week

Commercialization of college sports has never been more evident than this week.
May 20, 2024

‘This Is Semi-Pro’: Inside One Arena Football League Team’s Collapse

The collapse of the Georgia Force, as told by the players who lived it.

The ‘Big’ in Big 12 Could Soon Be Replaced With a Sponsor’s Name

Allstate is said to be in discussions about a deal with the Big 12.
June 12, 2024

Saudi Arabia’s Next Big Sports Target: Boxing, With Joint Venture Worth $5B

The Public Investment Fund of Saudi Arabia is focusing on boxing as its next large-scale sports target.
June 13, 2024

Everything You Need to Know About the Schism Rocking Competitive Eating

The business story about hot dogs that you never knew you needed.

How HOKA is Reimagining the NIL Relationship

HOKA, the renowned athletic footwear and apparel brand, is betting on a new reality with NIL.
June 11, 2024

Breakthrough? Tiger Says PGA Tour and LIV Golf Are Eyeing ‘End Game’

Woods called a recent meeting ‘productive.’
June 10, 2024

Salt Lake City’s $4B Olympics Price Tag Could Be a Bargain: Here’s Why

Utah is the preferred bidder for the 2034 Games.
June 7, 2024

New Era’s Acquisition of ’47 Set to Reshape Sports Apparel Market

New Era is set to acquire ’47 in a deal creating a combined operation with $2 billion in annual revenue.
June 5, 2024

One Year After ‘Merger,’ the PGA Tour and LIV Golf Still Remain Far Apart

Leaders of the tours struck an agreement exactly one year ago.