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yeezy

Trouble for the Three Stripes: Adidas Posts First Annual Loss Since 1992

The North American market proves troublesome for the athletic footwear and apparel giant.
March 13, 2024
Adidas Yeezy shoes on a shelf.

Yeezy Sales Generate $374M In Weak Quarter For Adidas

Adidas reported a decline in operating profits during its most recent quater.
November 8, 2023
A view of the inside of Adidas' Asia-Pacific headquarters in Shanghai.

Adidas CEO Apologizes for Defending Ye’s Antisemitic Comments

Adidas cut ties with Ye in October 2022.
September 22, 2023

Adidas CEO Stands Behind Ye Nearly Year After Brand Cut Ties

Gulden’s comments mark rare and surprising corporate move
September 20, 2023