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Tuesday, November 26, 2024

Women’s Sports

Stay updated on the latest developments across the WNBA, NWSL, and NCAA, as well as profiles of trailblazing athletes and the trends shaping the future of women’s sports. Immerse yourself in groundbreaking deals, historic viewership milestones, and captivating stories that highlight the business impact and growing influence of women’s sports.

Recent Articles

A Tour de France Women’s Race Begins in 2022

A women’s version of the Tour de France —  coined the “Tour de France Femmes” — is coming next year.

Pro Numbers Paint Dismal Picture

For professional athletes and social media influencers, there’s still a significant gender pay gap. If those numbers are any indication, they don’t paint a very rosy picture of what awaits college sports when NIL rules pass.


WNBA TV Viewership Jumps 74% Five Games Into Season

The WNBA saw a 74% increase in ESPN’s viewership during the first five games of the season.

Kliavkoff’s Priorities Are Clear

In his first press conference, incoming Pac-12 Commissioner George Kliavkoff listed his top three priorities. He also emphasized that he’ll focus on men’s basketball and football over women’s sports.

Turner Taps Into WNBA’s Potential As Season Tips Off

Bleacher Report and Turner Sports are celebrating the WNBA’s 25th season by adding to the growing list of storytellers in women’s sports.

New Women’s Hoops Sneaker Company Aims to Fight Inequities

How Moolah Kicks founder Natalie White launched a women’s basketball sneaker brand focusing exclusively on elevating the women’s game.

USWNT Continues Fight For Equal Pay

The U.S. Women’s National Soccer Team is expected to appeal its equal pay case against the U.S. Soccer Federation to the Ninth Circuit.

New Balance Focuses on Women’s Lacrosse With Brine

New Balance has announced that its subsidiary Brine will be rebranding itself exclusively as a women’s equipment manufacturer.

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NBC to Air NWHL Finals, Adds to Banner Year for Women’s Sports

It will be the first time professional women’s hockey games are shown live on a major national cable network in the U.S.

Women's Hockey Receives Largest Commitment Ever from Secret

Women’s Hockey Receives $1 Million Commitment

The funding from deodorant company Secret marks the largest corporate commitment ever made for professional women’s hockey in North America.