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Thursday, March 5, 2026

Women’s Sports

Stay updated on the latest developments across the WNBA, NWSL, and NCAA, as well as profiles of trailblazing athletes and the trends shaping the future of women’s sports. Immerse yourself in groundbreaking deals, historic viewership milestones, and captivating stories that highlight the business impact and growing influence of women’s sports.

Dec 16, 2025; Lubbock, Texas, USA; A detailed view of the Big 12 logo on the floor of the United Supermarkets Arena before the game between the Northern Colorado Bears and the Texas Tech Red Raiders.

Players Say Big 12 Basketball Tournament’s LED Court Is Slick and Slippery

ASB GlassFloor’s technology is making its U.S. debut in Kansas City.
March 5, 2026
VANCOUVER, CANADA - NOVEMBER 21: the PWHL regular season game between the *Visitor* and the Seattle Torrent at the Pacific Coliseum on November 21, 2025 in Vancouver, British Columbia, Canada.

NHL and PWHL Are Riding a Post-Olympic Wave With Audience Spikes

Solid viewership returns and climbing ticket sales are keeping the Milan momentum.
March 4, 2026

Indian Wells $200K Opener Shows Tennis Is All-In on Mixed Doubles 

The event drew 7,100 fans the night before the main draw.
March 4, 2026

How a Small Town in Georgia Got the ACC Women’s Tournament

Greensboro has typically been the tournament’s host.
March 3, 2026