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Tuesday, December 10, 2024
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    Tune in on Dec. 11 at 1:05 p.m. ET for our last Future of Sports virtual summit of the year – Future of Sports: Marketing! Register Now

    The Rock

    Marketing
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    Army Wants Millions Back From UFL, The Rock
    The marketing deal reportedly cost the Army 38 recruits.
    July 31, 2024
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    Law
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    ‘Roodypoo’ to ‘Rockpocalypse’—Dwayne Johnson Now Owns Words He Made Famous 
    Johnson netted a long IP list of old nicknames and phrases for joining WWE’s board.
    March 1, 2024
    Deion Sanders and The Rock
    Media
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    Deion Sanders Reshaping College Football Fanbase With Buffaloes Surge
    Deion Sanders has made Colorado “Black America’s Team.”
    September 21, 2023
    The Rock’s XFL and the Fox-owned USFL are expected to combine into one spring football league.
    Leagues
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    XFL, USFL Reportedly Expected to Merge Before 2024 Season
    Disney and Fox reportedly will likely split the combined league’s broadcasts.
    September 19, 2023