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Sunday, July 13, 2025

The Masters Tournament

Masters Raising Ticket Prices After Cracking Down on Secondary Market

Tournament day tickets in 2026 will cost $160, up from $140 in 2025.
June 2, 2025
Apr 19, 2025; Hilton Head, South Carolina, USA; Patrick Cantlay on three tee during the third round of the RBC Heritage golf tournament.

PGA Tour Shifts Focus to Stroke Time in Speed-Up Effort

Average stroke times, not round times, are becoming a focal point.
April 21, 2025
Apr 9, 2025; Augusta, Georgia, USA; Patrons move about the course during a practice round for the Masters Tournament at Augusta National Golf Club.

From Green Jackets to Black Cards: Masters VIP Arms Race Escalates

One hospitality space is driving more than $40 million of revenue.
April 10, 2025
Amalfi Jets

From Fairways to Runways: Masters Brings Influx of Private Planes

The first golf major of the year brings an enormous influx of luxury travel.
April 7, 2025