U.S. sports bettors wagered a record $5.95 billion in the third quarter, according to the American Gaming Association. A crowded sports calendar, pent-up demand and new markets — like Illinois […]
Naomi Osaka’s new Nike streetwear collection is the latest example of sponsors warming up to athlete activism. After donning face masks with the names of police brutality victims at August’s […]
Ryan Reynolds and Rob McElhenney want to invest $2.6 million into Welsh football team Wrexham AFC. Content opportunities are reportedly at the center of the actors’ interest in the team.
Retailers sold out of both Sony’s PlayStation 5 and Microsoft’s Xbox Series X/S during their launches last week. Now, desperate gamers looking for a next-gen console are resorting to secondary […]
Honda will reveal its next Civic model on Twitch’s “Honda Head2Head” channel, which the Japanese carmaker has sponsored for three years. A Fortnite battle and performance from rapper Cordae will […]
Snapchat aims to double its NBA content heading into the company’s sixth year partnering with the league — starting with the 2020 NBA Draft. Content will include shows produced by […]