Sports Business

Betting On College

Sports betting operator PointsBet has signed a five-year partnership deal with the University of Colorado. It’s the first-ever partnership between an NCAA program and a sports betting operator. A piece […]

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New Peloton Products

Peloton shares jumped Tuesday following news the company would release two new products — a new premium version of its connected bike along with a budget treadmill. The company reports […]

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Money, Money, Money!

Of America’s 400 richest people, 42 own professional sports teams. Collectively, those 42 are worth $271 billion, up 6% compared to 2019. Los Angeles Clippers owner Steve Ballmer, ranked No. […]

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Q&A: San Francisco 49ers CMO Alex Chang on the Team’s New Brand Campaign

“One unique thing is we are home to fans from all over the Bay Area, which is nine counties. So we’re faithful to the Bay, fans from all walks of life, some not from the Bay at all. But it celebrates them all.” – 49ers CMO Alex Chang

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Games Must Go On

Regardless of the status of the COVID-19 pandemic next summer, the Tokyo Olympics will happen in 2021, according to International Olympic Committee Vice President John Coates. July 23, 2021 will […]

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Must-See TV

Both the NBA and NHL are drawing significantly larger prime-time TV audiences than prior to the pandemic, according to recent Nielsen data. Since the NBA restarted July 30, it’s drawing […]

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Derby Decline

Kentucky Derby betting declined 52% compared to 2019 as Authentic secured an upset victory on Saturday. Churchill Downs reported $79.4 million was bet this weekend, down from the record $165.5 […]

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Comfy Clothes

Lululemon is set to report its second quarter earnings today, with results from May through early July. Included in that time frame was the athleisure apparel company’s acquisition of the […]

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UFC Fight Pass Overhaul Hits At Prime Time, Revenue Streams Growing

UFC Fight Pass underwent a significant overhaul in 2019, positioning the OTT platform in a place to succeed when the COVID-19 pandemic hit.

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Late Fee

The English Premier League has terminated its TV deal in China. Valued at more than $700 million, it was the most lucrative overseas deal for the world’s most-watched sports league. […]

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