Gatorade has long held the top position in the multi-billion dollar sports drink category, but several new challengers are emerging.
“It’s sort of the manifest destiny of the league that you expand at some point,” NBA Commissioner Adam Silver said Monday.
Lorenzo will lead creative and business strategy for Adidas basketball globally, and launch a Fear of God athletics sub-brand.
The $2.8 billion difference stems from costs of the one-year delay like renegotiating contracts and implementing COVID-19 safety measures.
Both Nintendo and Sony hit record prices on the Tokyo Stock Exchange Thursday, fueled by the demand for their consoles.
The company will pay a $9.75 million exit fee in eight installments and provide $3.65 million worth of product through June 2021.
Adidas’ investment into digital and physical shopping experiences comes as the company considers selling Reebok.
The sweeping legislation addresses not only college athlete NIL regulations, but also athlete healthcare and scholarship benefits.
Chess continues to ride “The Queen’s Gambit” wave after an initial lockdown-fueled surge. Within the first 28 days of the show’s release in October, more than 62 million households watched […]
Jay-Z’s Roc Nation entertainment agency and book publisher Random House have launched “Roc Lit 101,” a new literary publishing partnership. The first book published under the imprint will be a […]
