Sports Business

Program Offers Former Players a Path to Become Coaches

The NBA’s Assistant Coaches Program provides a six-month training program that helps former players get ready for the transition from player to coach.

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Meet the Rising 25: Paige Hegedus of Minor League Baseball

The University of Arkansas graduate is helping create more paths for female executives in baseball through her role with MiLB.

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Jeff Francoeur Highlights Post-Career Joys With Frenchy’s Blues

Joining forces with Georgia’s Terrapin Beer Company, former Atlanta Braves outfielder and current broadcaster Jeff Francoeur released a collaboration beer.

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Heading into NBA Finals, ESPN Doubles Down on Stephen A. Smith (EXCLUSIVE)

If this year’s NBA Finals were to go seven games, Smith could host as many as eight primetime specials across SportsCenter and First Take for ESPN.

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Meet the Rising 25: Olivia Witherite of MASN

MASN’s social media director learned early on how to embrace the rapid change that comes with working on the digital side of sports.

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Following NBA’s Lead, NHL Taps Massive Chinese Market for Fans

The NBA has lead U.S. sports strategy in China for decades, but the NHL sees plenty of opportunity as the 2022 Beijing Winter Olympics approach.

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Alianza de Futbol Elevates U.S. Hispanic Soccer, Now With LaLiga’s Help

LaLiga invests in U.S. soccer talent through Alianza de Futbol, as the organization continues to evolve its efforts to support the nation’s Hispanic soccer.

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CrossFit Deletes Its Facebook Account, Denounces “Utopian Socialists”

The fitness and regime company posted a bullet-pointed list of grievances with the social media network in the days following their exodus.

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3 Ways RFID Technology Helps Drive Fan Engagement

Radio-frequency identification solutions like Connect&GO’s FastPass allow sports teams and venues to give fans a more personal and convenient experience.

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Meet The Rising 25: Nick Carey of Bespoke Sports & Entertainment

The Rising 25 Class of 2019, presented by AB InBev, represents some of the brightest young professionals in the sports industry. Over the next several weeks, we’re proud to introduce […]

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