Friday December 1, 2023
Super Bowl Reportedly Generated $170M in In-Game Brand Exposure
Companies reportedly received an estimate of $170 million worth of “in-game exposure" during this year's…
February 14, 2022
Source: Baker Mayfield’s Deal With CBD Company Sparked NFLPA Letter
An NFL Players Association letter sent to members came after complaints of Baker Mayfield's deal…
October 15, 2020
Lowe’s Super Bowl Activation Plans Go Beyond The Teams Playing In It
Partnering with the NFL offers companies a chance to grow brand equity with fans by…
January 27, 2020
Big Boi ‘Surprises and Delights’ With Budweiser and Hawks
Photo Credit: Kat Goduco Photography On November 20, Atlanta rapper Big Boi surprised the Atlanta…
November 26, 2019
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