Louis Vuitton Expands Sports Portfolio With Naomi Osaka

Naomi Osaka was introduced this week as the newest Louis Vuitton ambassador. The three-time Grand Slam winner and world No. 3 is the star of the women’s Spring-Summer 2021 campaign. […]

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ESPN Reportedly Discussing Scaling Back MLB TV Rights

Despite growth in its last two media rights deals with Fox Sports and Turner, it appears MLB might be in danger of losing ground with ESPN. How it started: An […]

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NFL TV Tracker: A Weekly Look at NFL Viewership

The NFL suffered its first TV drop in three years, as average game audiences for the 2020 regular season fell 8% vs. 2019 season. The decline came after two straight years of 5% increases.

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NHL Adds Another Revenue Stream With Division Sponsors

Ahead of its upcoming shortened season, the NHL unveiled sponsors for its four re-aligned divisions as it searches for ways to make up revenue. The league took a hit from […]

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Former NBA Player Buys Ebony Media

Former NBA forward Ulysses “Junior” Bridgeman is the new owner of legacy Black media company Ebony after bidding $14 million for it in U.S. Bankruptcy Court. His company, Bridgeman Sports […]

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‘Giannis Effect’ Felt by Bucks Following Record-Breaking Extension

Since he was drafted in 2013, the Bucks’ valuation has jumped from No. 30 in the league at $312 million to No. 19 at $1.58 billion.

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Adam Silver Says NBA Expansion is ‘Manifest Destiny of the League’

“It’s sort of the manifest destiny of the league that you expand at some point,” NBA Commissioner Adam Silver said Monday.

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ESPN, TNT Embrace Yet Another Unique NBA Season

With the COVID-19 pandemic still raging, the NBA’s national TV partners ESPN and TNT are embracing remote production for the season.

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Q&A: Jalen Rose Sounds Off On NBA, Podcasts And Player Activism

Rose discusses embracing new mediums and speaking out about social justice on ESPN.

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NBA Countdown Producer Amina Hussein May be Next to Leave ESPN

“NBA Countdown” producer Amina Hussein could be leaving ESPN, said sources. She’s overseen the national NBA pregame show since 2012.

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