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Sunday, April 14, 2024
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middle east

NBA’s In-Season Tournament Deal Expands Middle East Presence

The league deepens its business ties to the United Arab Emirates.
February 8, 2024

Saudi Arabia Eyes European Support for 2034 World Cup Bid

Saudi Arabia’s sports splurge includes its World Cup vision.
September 1, 2023
UAE sovereign wealth funds have reportedly shown interest in investing in an NBA team.

NBA Returns to UAE As Middle East Spreads Billions Across Sports

Neighboring Qatar has already invested in an NBA team.
August 31, 2023
Newcastle United has added a new front-of-shirt sponsor.

Newcastle United Signs Lucrative Shirt Sponsorship Deal With Middle Eastern Company

Newcastle’s new shirt sponsor is a company from the Middle East.
May 2, 2023