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Friday, July 26, 2024
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Merchandise

Apr 15, 2024; Brooklyn, NY, USA; Caitlin Clark poses with WNBA commissioner Cathy Engelbert after being selected with the number one overall pick to the Indiana Fever during the 2024 WNBA Draft at the Brooklyn Academy of Music.

Women’s Sports Merch Is a $4 Billion Market, but Supply Isn’t Meeting Demand

Retailers can’t make women’s sports apparel fast enough.
July 16, 2024
Colorado Buffaloes head coach Deion Sanders walks the field during game agains the USC Trojans at Folsom Field.

Deion Sanders Driving Colorado Merch Sales, Out-Of-State Applications

Merchandise sales on Colorado’s online store are up 1,220%.
October 6, 2023
Philadelphia Eagles jerseys.

Fanatics Fumbles Eagles Merchandise, Pauses Future Shipments

Michael Rubin has apologized for crooked Eagles apparel sent to fans.
September 19, 2023
The front of the AC Milan Store run by EPI, which was acquired by Fanatics.

Fanatics Acquires Merchandiser of Italy’s Top Soccer Teams

Milan-based EPI will rebrand as Fanatics Italy after the acquisition.
April 5, 2023