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    Influencer

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    Germany’s Influencer Approach to Promoting Olympic Sports
    Rather than promote a product, the DOSB chooses to have their athletes act as influencers…
    December 18, 2020
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    Media
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    NFL Leans On Influencer Network To Boost Fundraising Effort
    Having to shift away from live events around the draft, the NFL is aiming to…
    April 23, 2020
    College Athletics
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    NCAA’s NIL Struggle Resurfaces Amid Shrinking Budgets and Uncertain Timelines
    When the NCAA decided to grant an extra year of eligibility to spring sport athletes,…
    April 17, 2020
    Marketing
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    Monday Morning Marketer: SeatGeek’s Ian Borthwick
    As younger generations continue to migrate away from traditional media, the influencer world is emerging…
    March 9, 2020