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Hideki Matsuyama

Cameron-Smith

World No. 2 Cameron Smith Joins LIV Golf for $100M

LIV Golf lured the world’s second-ranked golfer with a $100 million bonus.
August 30, 2022

The Changing Culture of Golf

Golf is evolving with the help of high-profile celebrities and brands.
August 27, 2022

Masters Final Round Least-Watched In Almost 30 Years

Sunday’s final round of the 2021 Masters Tournament fell to its lowest viewership in nearly…
April 13, 2021

Hideki Matsuyama’s Masters Win to Boost Endorsements

The 29-year-old became the first Japanese man to win a major golf championship with his…
April 11, 2021