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Friday, May 24, 2024



Was the Gatorade Color Compromised Before Super Bowl LVIII Kickoff?

Multiple gambling companies saw a sharp spike in the color purple prior to Sunday’s kickoff.
February 14, 2024
Caitlin Clark, one of the most marketable athletes in college sports, has inked a deal with Gatorade.

Caitlin Clark NIL Deal Grows Pro-Like Portfolio: Nike, Buick … Now Gatorade

Clark has inked a multiyear partnership with Gatorade.
December 12, 2023
“Some teams are with NBA teams, some are not,” Copper says regarding WNBA facility disparities.

WNBA Star Kahleah Copper Wants Action on Chicago Sky Practice Facility

The three-time All-Star will be a free agent this winter.
July 13, 2023
Kansas City Chiefs celebrate a touchdown in front of camera operator during Super Bowl LVII.

Super Bowl Brand Exposure Pays Off

Nike was reportedly the most visible brand during Super Bowl LVII’s broadcast.
February 14, 2023