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Friday, July 4, 2025
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    fandom

    October 17, 2011; East Rutherford, NJ, USA; New York Jets fan fireman Ed during the first half against the Miami Dolphins at the New Meadowlands Stadium.
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    Superfandom Is a Lifestyle, Business—and Thorn in Some Teams’ Sides
    Rabid fandom has perks—sometimes to the frustration of teams and leagues.
    January 24, 2025
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    Have Mets Upended New York’s Baseball Hierarchy With Soto Deal?
    The National League team sheds its image as an often-lovable underdog.
    December 9, 2024
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    Fanarchy26: New Report Shows How to Unlock Huge Commercial Potential of Soccer..
    Soccer is primed for explosive growth in the U.S.
    May 11, 2023
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    Bidding for the Future of Fandom
    When sports stopped last year, everyone from the players on the field to the announcers…
    September 30, 2021