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Thursday, January 2, 2025
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    Emirates NBA Cup

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    NBA Cup Needs Time, Tradition to Earn Fans’ Interest
    The NBA Cup was inspired by European soccer tournaments.
    December 17, 2024
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    Players Care About the NBA Cup. Does That Outweigh Complications?
    Players value the experience of playing in high-intensity regular-season games.
    December 16, 2024
    Dec 14, 2024; Las Vegas, Nevada, USA; Atlanta Hawks guard Trae Young (11) controls the ball against Milwaukee Bucks guard Gary Trent Jr. (5) during the fourth quarter in a semifinal of the 2024 Emirates NBA Cup at T-Mobile Arena.
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    NBA Cup’s Scheduling Dilemma: Fans Are Struggling to Commit to Final
    The league wants the tournament to be a tentpole event.
    December 16, 2024
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    NBA Cup Prize: Every Player Wants the Money, But One Would Get..
    Each player on the championship team will win nearly $515,000.
    December 13, 2024