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Sunday, June 1, 2025
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    Carlos Alcaraz

    Marketing
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    How Rolex Paved the Way for Luxury’s Love Affair With Tennis
    “It’s almost impossible to think about tennis without thinking about Rolex.”
    May 25, 2025
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    Athletes
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    Tennis Turmoil: Grand Slams Reject Tours’ Proposal Amid Pay Dispute
    The Grand Slams wish to create a “premium tour.”
    March 21, 2025
    Elena Rybakina, left, and Taylor Fritz hold the trophy after winning the Eisenhower Cup Tie Break Tens during the BNP Paribas Open in Indian Wells, Calif., March 4, 2025.
    Leagues
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    Sinner’s Ban Looms Over Indian Wells Despite Record $19M Purse
    Sinner has reached the semifinals for the last two years.
    March 5, 2025
    Athletes
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    American Tennis Stars Fritz, Tiafoe, and Pegula Chase US Open Glory
    ESPN signed a 12-year extension to broadcast the US Open until 2037.
    September 6, 2024