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Monday, March 16, 2026

Business of the Games

The Olympics are big business. From host city economics and global media rights to athlete-driven brands and international governance, today’s Games are shaped as much by boardrooms as by competition. Front Office Sports breaks down the deals, decisions, and power players defining the Olympic movement’s next era.

Coverage is editorially produced by Front Office Sports. Toyota is a sponsor of Front Office Sports and is not affiliated with or endorsed by the International Olympic Committee.

Recent Articles

Natasha Watley

Softball Legend From LA ‘Heartbroken’ Olympic Tourney Will Be in Oklahoma

The LA28 Olympics will feature softball again after eight years.

Michael Johnson Accused of Fraud in Grand Slam Track’s Collapse

Vendors are looking to sue Johnson and Winners Alliance for millions.


World Baseball Classic’s Energy Is Winning Over MLB Stars

The Tigers ace considers remaining in the international tournament.

Creditors Bash Grand Slam Track: ‘Shocking Levels of Incompetence’

A new legal filing criticizes the league’s plan to emerge from bankruptcy.
Feb 18, 2026; Milan, Italy; Sidney Crosby of Canada walks out to the ice before a men's ice hockey quarterfinal during the Milano Cortina 2026 Olympic Winter Games at Milano Santagiulia Ice Hockey Arena

NHL Hit With Rash of Post-Olympics Injuries

Long-term injuries in Milan have also affected the PWHL.
Feb 6, 2026; San Francisco, CA, USA; Pat McAfee on the Pat McAfee Show set at the Super Bowl LX media center at the Moscone Center. Mandatory Credit: Kirby Lee-Imagn Images
opinion

Nobody Is Playing Guest Game Better Than Pat McAfee

McAfee makes clear to guests he’s on their side.
Feb 24, 2026; Washington, DC, USA; The United States Olympic Men’s Ice Hockey Team, Connor Hellebuyck in front, as President Donald J. Trump delivers the first State of the Union address of his second term to a joint session of Congress in the House Chamber of the United States Capitol in Washington on Tuesday

How U.S. Olympic Hockey Gold Medals Set Off a Culture War

The wins in Milan have quickly become political lightning rods.

Oct 29, 2025; New York, NY, UNITED STATES; Hilary Knight, Hockey, speaks to the media during the U.S. Olympic Team Media Summit in preparation for the 2026 Milan Olympic Winter Games at Javits Center. Mandatory Credit: Vincent Carchietta-Imagn Images
opinion

Hilary Knight’s Right: Not Her Responsibility to Explain Trump’s Joke

The Team USA captain called Trump’s comments “distasteful” and “unfortunate.”

U.S. Women’s Hockey Team Won’t Commit to White House Visit

“They’re honored and grateful to be invited,” a team spokesperson told FOS.

Gaudreau family at the 2026 Winter Olympics.

The Real Story of How Johnny Gaudreau’s Family Got to Olympics

Network execs helped make one of the Olympics’ most heartwarming moments happen.