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Thursday, December 26, 2024

Business of College Athletics

Between unprecedented conference realignments, historic media rights deals, the wild world of NIL, and high-stakes competition, this space couldn’t be more exciting right now, but you need someone to help you make sense of it all. That’s where we come in.

Recent Articles

The Perfect Storm Propelling ‘EA Sports College Football’ to Early Success

Growing fandom and a long wait have already reaped dividends for EA.

The Road to the Return of ‘EA Sports College Football’

This summer, the biggest development in college sports is virtual.

April 13, 2024; Columbus, Ohio, USA; Ohio State Buckeyes wide receiver Emeka Egbuka (2) catches a pass for the scarlet team while defended by cornerback Jordan Hancock (7) of the grey team during the first half of the LifeSports Spring Game at Ohio Stadium on Saturday.

As NIL Turns Three, Collectives and Football Still Control the Industry

Collectives dominate NIL, and football makes up most of collective budgets.
Dec 30, 2023; Pasadena, CA, USA; Alabama Crimson Tide head coach Nick Saban during Rose Bowl media day at Rose Bowl Stadium.

Nick Saban To Make $500K Annually in Alabama Advisory Role

The former Alabama coach retired after the 2023 season.

As Realignment Becomes Official, the Power 5 Era Is Over

It’s yet another indicator that college sports have become more commercialized.

College World Series Still Riding High Despite Just Missing Records

Viewership on ESPN platforms averaged 1.56 million.

College Bowl Games Using NIL Contracts ‘Right Around the Corner’

The top executive of Bowl Season envisions a complicated future.