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Business of College Athletics

Between unprecedented conference realignments, historic media rights deals, the wild world of NIL, and high-stakes competition, this space couldn’t be more exciting right now, but you need someone to help you make sense of it all. That’s where we come in.

Aug 30, 2025; Clemson, South Carolina, USA; A detail view of a helmet worn by LSU Tigers offensive tackle Ory Williams (77) with a sticker on it to commemorate the 20th anniversary of hurricane Katrina during the first quarter at Memorial Stadium

LSU Clarifies Athletics Leadership After Another Week of Confusion

LSU has named a permanent athletic director and university president.
November 7, 2025

YouTube TV Loss Weighs on ABC’s CFB Ratings While Fox Sees Lift

Oklahoma-Tennessee drew just 4.8 million Saturday night.
November 5, 2025

CFP Rankings Show Is Latest Disney–YouTube TV Dispute Casualty

ESPN remains dark for the service’s 10 million subscribers.
November 4, 2025

March Madness Could Still Expand in 2027 Despite Fan Pushback

The NCAA could add four or eight teams to the tournaments in 2027.
November 4, 2025