• Loading stock data...
Wednesday, December 10, 2025

Business of College Athletics

Between unprecedented conference realignments, historic media rights deals, the wild world of NIL, and high-stakes competition, this space couldn’t be more exciting right now, but you need someone to help you make sense of it all. That’s where we come in.

Recent Articles

Dec 30, 2023; Pasadena, CA, USA; Alabama Crimson Tide head coach Nick Saban during Rose Bowl media day at Rose Bowl Stadium.

Nick Saban To Make $500K Annually in Alabama Advisory Role

The former Alabama coach retired after the 2023 season.
Saturday, June 8, 2024; Boston MA-Fans watch the game from the top of the Green Monster during the Savannah Bananas first Banana Ball game at Fenway Park on Saturday, June 8, 2024.

Why ESPN Is Attempting to Enter the ‘Sports Tourism’ Business

The network is going direct-to-consumer in more ways than one.


As Conference Realignment Becomes Official, the Power 5 Era Is Over

It’s yet another indicator that college sports have become more commercialized.

College World Series Still Riding High Despite Just Missing Records

Viewership on ESPN platforms averaged 1.56 million.

Sports Betting Money Won’t Bail Out Cash-Hungry College Athletic Departments

Schools are desperate for money, but they won’t be partnering with gambling operators.

TV Companies Losing Subscribers As Sports Rights Deals Continue to Rise

Four major TV provider companies reported huge losses.

College Bowl Games Using NIL Contracts ‘Right Around the Corner’

The top executive of Bowl Season envisions a complicated future.

General view of the stadium during the game between the LSU Tigers and the Wake Forest Demon Deacons at Charles Schwab Field Omaha. Mandatory Credit: Steven Branscombe-USA TODAY Sports

College World Series: Record Crowds and TV Viewership Anticipated

The eight-team bracket has four schools each from the ACC and SEC.

Jan 13, 2021; Washington, DC, USA; The U.S. Capitol Building is seen on Jan. 13, 2021, one week after it was stormed by a pro-Trump mob while a joint session of Congress was certifying the 2020 election victory of President Elect Joe Biden.

House Committee Sends Bill Banning College Athlete Employment to House Floor

The bill has gone further than any other athlete compensation legislation.

The ‘Big’ in Big 12 Could Soon Be Replaced With a Sponsor’s..

Allstate is said to be in discussions about a deal with the Big 12.