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Friday, April 25, 2025
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    Business of College Athletics

    Between unprecedented conference realignments, historic media rights deals, the wild world of NIL, and high-stakes competition, this space couldn’t be more exciting right now, but you need someone to help you make sense of it all. That’s where we come in.

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    Recent Articles
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    Who’s in the New EA College Football Game? Not Arch Manning, for One
    More than 10,000 players have opted in—but there remains pushback against the process, and one of the biggest-name QBs took a pass.
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    Utah Bill Mirroring Old NCAA Rules Would Ban NIL Deals Tied to Alcohol, Betting, and More
    The proposed NIL rules would be the strictest in the country.
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    The Caitlin Clark Economy: Much More Than an Army of Traveling Young Girls
    The economy surrounding No. 22 goes far beyond her biggest fans.
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    Bear Market for Sacks and INTs? The Difficult Road of Sports Stock Markets
    Many companies have attempted to develop a successful athlete stock market.
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    Inside Fox’s Plans for Covering Caitlin Clark’s Regular-Season Finale
    The Iowa star’s biggest game to date won’t be buried on any streamer.
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    Why New Pac-12 Commissioner Teresa Gould Deserved Better
    The first female Power 5 commissioner will inherit her predecessors’ mess.
    Washington State
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    Washington State Cuts Football Coaches’ Salaries Up to 10%
    The Pac-2 football team has an athletic department deficit near $100 million.
    Howard University
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    Howard’s Figure Skating Team Part of Olympic Sport Growth at HBCUs
    Olympic sports at HBCUs are growing, with gymnastics and swimming gaining momentum.
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    The George Kliavkoff Era in the Pac-12 Comes to an End
    Kliavkoff presided over the 108-year-old conference’s demise.
    Cornhole
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    From Tailgates to Scholarships: Winthrop Elevates Cornhole to Collegiate Status
    The Rock Hill, S.C., school signed two high school players out of the Denver area to scholarships.