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Business of College Athletics

Between unprecedented conference realignments, historic media rights deals, the wild world of NIL, and high-stakes competition, this space couldn’t be more exciting right now, but you need someone to help you make sense of it all. That’s where we come in.

Recent Articles

The Next Steps in the Unexpected Pac-12 Rebuild

The Pac-12 still must add two more members to solidify its future.

South Dakota AG Challenges House v. NCAA Settlement Proposal

The complaint calls the settlement unfair for non-power schools and female athletes.


Sept. 7, 2024; Columbus, Ohio, USA; Ohio State Buckeyes tight end Jelani Thurman (15) signs autographs for fans following an NCAA Division I football game against the Western Michigan Broncos on Saturday at Ohio Stadium.

The NCAA Is Willing to Risk Bankruptcy to Control NIL Collectives

The House v. NCAA settlement could hinge on regulating NIL collectives.

Sep 2, 2024; Tallahassee, Florida, USA; Florida State Seminoles linebacker Justin Cryer (28) reacts during the fourth quarter against the Boston College Eagles at Doak S. Campbell Stadium.

Federal Judge ‘Concerned’ with House v. NCAA Settlement Proposal

Lawyers now have three weeks to submit an amended settlement proposal.
? speaks during a press conference celebrating the 25 year anniversary of the NCAA moving its national office to Indianapolis on Tuesday, Aug. 13, 2024, at the NCAA Headquarters in Indianapolis.

Federal Judge to Hear Arguments Over Athlete Pay Settlement Proposal

During a potentially landmark hearing Thursday, a federal judge will hear arguments.
Apr 13, 2023; Fort Worth, TX, USA; UCLA Bruins gymnast Selena Harris performs on beam during the NCAA Women's National Gymnastics Tournament Semifinal at Dickies Arena.

Gender Equity at Heart of New California NIL Law

Sen. Nancy Skinner hopes more transparency will benefit women’s sports athletes.
Aug 31, 2024; Pullman, Washington, USA; Washington State Cougars cheerleader celebrate after a touchdown against the Portland State Vikings in the first half at Gesa Field at Martin Stadium.

Pac-12, Mountain West Won’t Extend Football Partnership to 2025 Season

The Pac-12 was unwilling to agree to the existing fee structure.

Oregon State prepares for the upcoming football season during a practice on Wednesday, July 31, 2024 in Corvallis, Ore

Everything to Know About ‘Pac-2’ Football This Season

How Oregon State and Washington State are charting a new path.

Ohio State Buckeyes offensive lineman Donovan Jackson (74) greets fans following Saturday's game against the Arkansas State Red Wolves at Ohio Stadium

Ohio State Athletes Will Sink Their Teeth Into Free Chipotle In-Season

OSU is a top-five Chipotle campus, according to the company.

Mar 18, 2024; Dayton, OH, USA; General view of the NCAA logo during NCAA Tournament First Four Practice at UD Arena.

Athlete Objections Mounting Against House v. NCAA Settlement

The National College Players Association described the landmark settlement as “unjust.”