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Wednesday, December 10, 2025

Business of College Athletics

Between unprecedented conference realignments, historic media rights deals, the wild world of NIL, and high-stakes competition, this space couldn’t be more exciting right now, but you need someone to help you make sense of it all. That’s where we come in.

Recent Articles

exclusive

Doug Gottlieb on Awful Week: ‘I Have a Unique Ability to Tick..

Gottlieb got roasted on X, lost to a D-II school, and missed his radio show.


Princeton Football

Ivy League Takes Rare Step Into Modern Era of College Sports With..

The conference champion will be an automatic playoff team starting in 2025.

Nov 25, 2024; Inglewood, California, USA; From left: Scott Van Pelt, Ryan Clark, Jason Kelce and Marcus Spears on the ESPN Monday Night Football Countdown set before the game between the Baltimore Ravens and the Los Angeles Chargers at SoFi Stadium.

A ‘Wave’ of Sports Content Is Coming to TikTok

The next generation is consuming sports in a different way.
Colorado State's Jordan Ross looks back as he runs in to the endzone during a home game against Utah State on Friday, Nov. 29, 2024 in Fort Collns, Colo.

Colorado State, Utah State File Lawsuit Against Mountain West Over Exit Fees

The complaint alleges they hadn’t agreed to $19 million in exit fees.
Indiana's Elijah Sarratt (13) celebrates a touchdown during the Indiana versus Purdue football game at Memorial Stadium on Saturday, Nov. 30, 2024.

How College Football Entered an Unprecedented Era of Parity

The reason the expanded Playoff bracket includes new faces.

The Top-Secret Operation to Create the Army-Navy Football Uniforms

The two-year process includes dozens of employees, NDAs, and military historians.

Bill Belichick to Take College Plunge at North Carolina

UNC made the official announcement late Wednesday.

Notre Dame

College Football Playoff on Campuses Sends Ticket, Travel Prices Soaring

Postseason games are coming to South Bend, State College, Austin, and Columbus.