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Friday, November 8, 2024
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Business of College Athletics

Between unprecedented conference realignments, historic media rights deals, the wild world of NIL, and high-stakes competition, this space couldn’t be more exciting right now, but you need someone to help you make sense of it all. That’s where we come in.

Recent Articles

A view of the Allstate Sugar Bowl Playoff Semifinal banner before the game between Clemson and Alabama in the 2018 Sugar Bowl college football playoff semifinal game at Mercedes-Benz Superdome.

Sugar Bowl Trying to Keep College Football Playoff in New Orleans

The Sugar Bowl Committee warned the CFP could move to other cities.

Potential Gonzaga-Big 12 Move Has ‘Overwhelming Support’

The conference has resumed expansion discussions with the school.


Big 12 Reportedly Still Looking to Expand with New Gonzaga Talks

The conference has previously discussed adding the Bulldogs.

Colorado’s Early Success Under Deion Sanders Still Brings Challenges

Deion Sanders is six games into his coaching tenure in Boulder.
Colorado Buffaloes head coach Deion Sanders walks the field during game agains the USC Trojans at Folsom Field.

Deion Sanders Driving Colorado Merch Sales, Out-Of-State Applications

Merchandise sales on Colorado’s online store are up 1,220%.
Deion Sanders smiles during press conference announcing his appointment as Colorado head coach

Colorado Has Coach Prime For Now. How Long Will He Stay?

Deion Sanders signed a five-year contract with Colorado.

Colorado Football’s $14M Ticket Revenue Surge Amid Revival

Revenue from single-game ticket sales has tripled from 2022.

Colorado Has Become the Hollywood of College Football. This Weekend Proves It.

Folsom Field will welcome dozens of Hollywood stars on Saturday.