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Thursday, December 26, 2024
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    Business of College Athletics

    Between unprecedented conference realignments, historic media rights deals, the wild world of NIL, and high-stakes competition, this space couldn’t be more exciting right now, but you need someone to help you make sense of it all. That’s where we come in.

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    Recent Articles

    Nov 25, 2023; Pasadena, California, USA; Helmets at the line of scrimmage as UCLA Bruins long snapper Beau Gardner (60) snaps the ball against the California Golden Bears at the Rose Bowl.
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    UCLA Might Have to Pay $10M a Year to Subsidize Cal Athletics
    UC Board of Regents will consider approving a proposal for mandated subsidies.
    Dec 2, 2023; Atlanta, GA, USA; Georgia Bulldogs wide receiver Marcus Rosemy-Jacksaint (1) reacts in the second half against the Alabama Crimson Tide at Mercedes-Benz Stadium.
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    Why a College Athletes’ Rights Group Is Setting Employee Status Aside
    The organization endorsed a new collective bargaining model where athletes remain amateurs.
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    House v. NCAA: Settlement Doesn’t Address Biggest Issue in College Sports
    The House v. NCAA case puts the NCAA and power conferences on the hook for billions in damages.
    Dec 3, 2022; Indianapolis, Indiana, USA; FOX Sports personality Reggie Bush before the Big Ten Championship between the Michigan Wolverines and the Purdue Boilermakers at Lucas Oil Stadium.
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    Reggie Bush Got His Heisman Back. Here’s Why He’s Still Suing the NCAA
    The former USC star will go forward with a 2023 defamation lawsuit against the NCAA.
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    With New Lawsuit, Florida AG Backs FSU in Fight to Exit the ACC
    Lawsuit alleges the ACC was ‘wrongfully withholding’ media contracts from the public.
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    Reggie Bush’s Heisman Return: A Symbolic Win, but NCAA Battle Looms
    The NCAA has stayed quiet on the matter, and it’s unclear what this move means.
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    The Ivy League Is Siding With Dartmouth Against College Athlete Unionization
    The entire appeal is yet another desperate attempt to preserve amateurism.
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    Everything You Need To Know About the Legal Attempts To Kill the ACC
    Four lawsuits involving the conference, Clemson, and FSU could determine the future.
    Dec 27, 2023; San Diego, CA, USA; USC Trojans wide receiver Kyron Hudson (10) celebrates after scoring a touchdown against the Louisville Cardinals during the first half at Petco Park.
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    Hearings Have Concluded in the Pivotal USC Athlete Employment Case. What’s Next?
    The potentially landmark labor case could end the NCAA amateurism model.
    Caitlin Clark
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    Fever’s Still Running: Tickets, Jerseys, and the Caitlin Clark Economy
    Unprecedented ticket and merchandise demand for the WNBA rookie continues.