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NFL Adds 2 Minutes For Ads, Setting Up Networks to Make Millions

The NFL announced that it will allow CBS, NBC and Fox to sell two additional…
January 12, 2021
TVs

Nielsen Aims to Include Digital Audience by 2024

The new metrics are expected in the fourth quarter of 2022 and secure adoption by…
December 8, 2020
TV cameras

Ads Creep Back

Third quarter TV ad spending was down 8% year-over-year, compared to the 31% year-over-year decline…
November 2, 2020
Florida Tackle

NCAA Football Postponements Creates Void, Sports Back Performing Well

More than $1 billion worth of television ads could be disrupted this season as a…
August 16, 2020