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Media
| by
Abigail Gentrup
NFL Adds 2 Minutes For Ads, Setting Up Networks to Make Millions
The NFL announced that it will allow CBS, NBC and Fox to sell two additional…
January 12, 2021
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Quick Hits
| by
Torrey Hart
Nielsen Aims to Include Digital Audience by 2024
The new metrics are expected in the fourth quarter of 2022 and secure adoption by…
December 8, 2020
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Pat Evans
Ads Creep Back
Third quarter TV ad spending was down 8% year-over-year, compared to the 31% year-over-year decline…
November 2, 2020
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Pat Evans
NCAA Football Postponements Creates Void, Sports Back Performing Well
More than $1 billion worth of television ads could be disrupted this season as a…
August 16, 2020
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