Saturday September 30, 2023

American Sports Viewers Are Changing Their Streaming Habits

Front Office Sports Today

Donovan McNabb and the State of Football

From Taylor Swift to the Prime Effect, there's a lot going on in the world of football.
Listen Now
September 29, 2023 | Podcast
Linkedin
Copy Link
Link Copied
Link Copied

The continued quarantine in the United States has given people plenty of time to stream their favorite programs and update their entertainment setup, as a whole. Even with a pause in live events until very recently, American sports fans have spared no expense in making sure they can see their favorite teams play, regardless of which network is carrying the game.

Plus, in the meantime, they’ve had plenty of time to catch up on their favorite series with services like Netflix and Hulu.

In Grabyo’s latest report “2020 At Home Video Trends,” readers can get the inside scoop on the future of cord cutting, paid streaming, and more when it comes to American sports fans. 

Key insights include the following:

-69% of sports fans would now be willing to spend over $10 per month on an online streaming service that carries live sports and highlights.

-More than 25% of U.S. consumers now pay for three or more streaming services.

-U.S. consumers have increased spending by more than $1 billion per month on streaming.

-Online streaming services now have a 65% penetration rate in those aged 50-64 in the U.S.

For more insights, download the full report.

Linkedin
Copy Link
Link Copied
Link Copied

What to Read

Franchise expands broadcasting reach after reaching a deal with a local TV station.

Utah Jazz Launch Streaming Service Amid RSN Shakeup

An annual Jazz+ streaming pass will cost $125.50.

Will Sports Benefit From New Streaming Alliance?

Advocacy group involves many of sports streaming's largest players
Viewership for TNF on Amazon is up 21% through two weeks over last season.

Amazon Gets Back-to-Back 'Thursday Night Football' Ratings Wins

Amazon's TNF viewership is up 21% through two weeks over last season.
Cincinnati Bengals quarterback Joe Burrow throws a pass in the first quarter of the NFL game between the Cincinnati Bengals and Los Angeles Rams at Paycor Stadium.

NFL Fans Can Now Bet On Games While Streaming

BetVision will allow users to bet while watching NFL games.
podcast thumbnail mobile
Front Office Sports Today

Donovan McNabb and the State of Football

0:00
0:00

Featured Today

Ryder Cup’s Future Hanging In The Balance Amid Saudi Disruption

An unexpected change could be coming to the Ryder Cup.
September 29, 2023

Colorado Has Become the Hollywood of College Football. This Weekend Proves It.

Folsom Field will welcome dozens of Hollywood stars on Saturday.
Toy Story
September 29, 2023

‘Toy Story’ Success Could Lead to More Disney-Branded NFL Kid-Casts

A successful ‘Toy Story’ game could open the door for other franchises.
Kansas City Chiefs tight end Travis Kelce on field after the game at GEHA Field at Arrowhead Stadium.
September 29, 2023

Taylor Swift Shaking Up Travis Kelce, Chiefs Prop Betting Market

Sportsbooks are capitalizing with Taylor Swift-themed prop bets.

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Chicago Cubs
Chicago
Fanatics
New York
Tri Star Sports and Entertainment Group, Inc.
USA - Multiple Locations

ESPN, Tiger-Rory Golf League Close To Long-Term Deal

New entity backed by Woods, McIlroy nears critical agreement
September 28, 2023

ESPN Takes Next Step To Control Women’s College Basketball Rights

The WBIT will launch this season.
Jamie Erdahl and cast of NFL Network's "Good Morning Football."
September 28, 2023

Jamie Erdahl Reflects On Rapid Transition To Hosting ‘Good Morning Football'

Erdahl talked to FOS about her experience since taking over the morning show from longtime host Kay Adams in July 2022.
Taylor Swift at Chiefs vs. Bears game.
September 27, 2023

Taylor Swift NFL Hype Likely To Continue Another Week

Swift could drive blockbuster TV ratings for NBC's "Sunday Night Football."
Coach Prime bringing improved tv ratings.
September 26, 2023

Coach Prime's Colorado Changing College Football Viewing Habits

The excitement around Deion Sanders and Colorado is helping drive record September TV ratings for college football.
Chiefs-Bears was the most-watched NFL game on any network this week — averaging 24.3 million viewers on FOX.
September 26, 2023

CBS Nets 13-Year High in September NFL Viewership

This month’s NFL on CBS broadcasts averaged 18.69 million viewers.
First Take vs. FS1
September 26, 2023

Sharpe: 'First Take' Would Still Beat 'Undisputed' Without Stephen A.

Even if Smith leaves, Sharpe said he will still beat Skip Bayless in the ratings.
September 25, 2023

ESPN Reportedly Closing Studios In Aftermath Of Layoffs

ESPN's Seaport studio will reportedly close by 2025.