• Loading stock data...
Saturday, July 20, 2024
Join us this September for Tuned In Request to Attend

American Sports Viewers Are Changing Their Streaming Habits

The continued quarantine in the United States has given people plenty of time to stream their favorite programs and update their entertainment setup, as a whole. Even with a pause in live events until very recently, American sports fans have spared no expense in making sure they can see their favorite teams play, regardless of which network is carrying the game.

Plus, in the meantime, they’ve had plenty of time to catch up on their favorite series with services like Netflix and Hulu.

In Grabyo’s latest report “2020 At Home Video Trends,” readers can get the inside scoop on the future of cord cutting, paid streaming, and more when it comes to American sports fans. 

Key insights include the following:

-69% of sports fans would now be willing to spend over $10 per month on an online streaming service that carries live sports and highlights.

-More than 25% of U.S. consumers now pay for three or more streaming services.

-U.S. consumers have increased spending by more than $1 billion per month on streaming.

-Online streaming services now have a 65% penetration rate in those aged 50-64 in the U.S.

For more insights, download the full report.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sponsored

TopSpin 2K25 Brings the Legends of Tennis to Your Living Room

2K sports is reviving a classic with TopSpin 2K25.

FIFA Seeking Up to $2 Billion Investment to Expand Streaming

FIFA+ launched in 2022 and has thus far had an underwhelming selection.

‘Experimental in Nature’: The Rapid, Confounding Rise of Streaming Bundles

Here’s why confusion continues to outweigh solutions in the streaming package boom.
podcast thumbnail mobile
Front Office Sports Today

‘EA Sports College Football 25’: It’s More Than a Game

0:00

Featured Today

The Road to the Return of ‘EA Sports College Football’

This summer, the biggest development in college sports is virtual.
Apr 15, 2024; Brooklyn, NY, USA; Caitlin Clark poses with WNBA commissioner Cathy Engelbert after being selected with the number one overall pick to the Indiana Fever during the 2024 WNBA Draft at the Brooklyn Academy of Music.
July 16, 2024

Women’s Sports Merch Is a $4 Billion Market, but Supply Isn’t Meeting Demand

Retailers can’t make women’s sports apparel fast enough.
Jan 7, 2024; Nashville, Tennessee, USA; Jacksonville Jaguars wide receiver Calvin Ridley (0) reacts after scoring a touchdown against the Tennessee Titans during the first half at Nissan Stadium.
July 14, 2024

Without Hard-Line Bans, Pro Athletes and Personnel Will Keep Betting on Sports

Penalties often aren’t stringent or consistent enough to deter banned behavior.
Oct 2, 2021; Miami Gardens, FL, USA; NFL commissioner Roger Goddell speaks during the Don Shula Celebration of Life at Hard Rock Stadium.
July 13, 2024

The NFL Is Confident It Can Overturn the Sunday Ticket Verdict

The league may have good reason to believe it can win.

WBD at a Crossroads: NBA Rights Decision Could Determine Its Future

Financial analysts argue for a large-scale overhaul of the TNT Sports parent company.
July 18, 2024

Just Days to Go: NBA Media-Rights Ball Officially in TNT’s Court

TNT officially has the NBA media deals on its desk.
July 18, 2024

WNBA Appears Set to Extend Season to 44 Games in 2025

The Chicago Sky told season-ticket holders they ‘expect approval’ for change.
Sponsored

TopSpin 2K25 Brings the Legends of Tennis to Your Living Room

2K sports is reviving a classic with TopSpin 2K25.
July 18, 2024

NBA’s New Money Has Josh Hart Ready to ‘Play Until My Knees Fall Off’

Hart and Jalen Brunson recently appeared on ‘Front Office Sports Today.’
July 17, 2024

What the WNBA’s Windfall Could Mean for Player Salaries

The WNBA could hit its first million-dollar annual salary as soon as 2026.
July 17, 2024

A ‘Seismic Shift’ for Women’s Sports: WNBA Lands $2.2 Billion Rights Deal

ESPN, Amazon, and NBC will pay the WNBA $200 million annually.
July 17, 2024

WNBA Strikes It Rich With $2 Billion In Media-Rights Deals

The WNBA’s boom came at a perfect time.