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Wednesday, February 4, 2026

NBC Sports President Rick Cordella on Future of the NFL, Olympics, NBA & Streaming | Radio Row 2026

NBC Sports President Rick Cordella joins Front Office Sports at Super Bowl Radio Row to break down the future of sports media.

In this wide-ranging conversation, Cordella explains how NBC Sports is navigating a massive moment for live sports — from the NFL and Sunday Night Football, to the Milan-Cortina Winter Olympics, the return of the NBA to NBC, and the evolving battle between broadcast TV and streaming on Peacock.

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