• Loading stock data...
Sunday, July 6, 2025

Serie A TV Saga Comes to An End

Juventus FC/Design: Alex Brooks

DAZN has officially secured Italian broadcasting rights to Serie A, the country’s top-flight soccer competition. The league’s rights were previously shared by DAZN and Sky, a unit of Comcast.

Serie A was targeting $1.17 billion per season for the rights but landed on a three-year, $2.95 billion deal. DAZN will have exclusive rights for seven out of 10 fixtures per match day.

The deal is smaller than the league’s current contract, which seems to be a commonality across soccer leagues — Bundesliga saw a 5% decrease in its latest broadcasting deal, as well.

Nine of the league’s 20 clubs had previously held out on approving the deal, citing concerns about abandoning a subscription base Sky had built since it began airing Serie A in 2003. DAZN’s bid was set to expire Monday, but 16 of the 20 teams accepted the offer on Friday.

  • DAZN is shifting to a Europe-focused strategy. Prior to the new Serie A deal, it cut its contract with the MLB, backed out of its streaming the UEFA Champions League in Asia, and pulled Serie A from its Brazil platform.
  • The streaming service also won Bundesliga rights last year.
  • Comcast, whose $2.65 billion offer was outbid, is starting to scale back spending on sports rights.

CBS recently secured the league’s U.S. broadcast rights in a three-year deal worth $225 million. Sky is set to enter talks over non-exclusive rights packages, per Reuters.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Baseball’s Celebrity Row: Behind MLB’s First-Pitch Ritual

Often planned, sometimes spontaneous, the ritual throw is baseball’s celebrity row.
Jul 2, 2025; Los Angeles, California, USA; Los Angeles Dodgers two-way player Shohei Ohtani (17) heads to the dugout prior to the first inning against the Chicago White Sox at Dodger Stadium.

MLB Changes Are ‘Showing Great Results’: Former CFO

Big stars playing in major markets “make a real difference.”
Jun 9, 2025; Cleveland, Ohio, USA; Cleveland Guardians starting pitcher Luis Ortiz (45) throws a pitch during the first inning against the Cincinnati Reds at Progressive Field.

Guardians Pitcher Luis Ortiz Put on Paid Leave Amid MLB Probe

Reports say the investigation is tied to gambling.

Paramount Settles Trump Suit Ahead of NFL Season, Skydance Merger

The deal likely allows the much larger Skydance merger deal to proceed.

Featured Today

American Celebs Want to Be Sports Owners. Soccer Is Where They Start

As U.S. team prices climb, investors set their sights abroad.
July 4, 2025

3,000 Hot Dogs, $20K in Prizes: Behind the Nathan’s Eating Contest

Nathan’s serves up thousands of hot dogs and $20,000 in prize money.
July 3, 2025

Geoffrey Esper Can’t Catch a Break at Nathan’s Hot Dog Eating Contest

“Hot dogs is not one of my favorite competitions of the year.”
June 29, 2025

The Battle Over Wimbledon’s Ambitious Expansion Plan

A classic NIMBY standoff on one of the most hallowed grounds in sports.
Leo Messi

TNT, Club World Cup Ride Messi to Surprisingly Solid Debut Ratings

TNT Sports carries about a third of matches in the U.S.
June 23, 2025

NBA Finals Game 7 Is Most-Watched Since 2019, but Series Drops 9%

Game 7 drew 16.35 million viewers, the most-watched NBA game since 2019.
June 24, 2025

Fever vs. Aces Draws 5th-Largest TV Audience of 2025 WNBA Season

ESPN will carry seven more Indiana Fever games this year.
Sponsored

Hottest Matchups Following NFL Schedule Release

The NFL released the 2025 regular-season schedule, and anticipation is already building in the ticket marketplace with four months to go.
June 19, 2025

Pacers Force Game 7, Could Spark Big Ratings Boost for NBA Finals

Game 7 could boost NBA Finals ratings after a slow start this year.
June 17, 2025

Stanley Cup Final Delivers Drama but Struggles for Eyeballs in U.S.

U.S. viewership fell while Canadian audiences for the event rose slightly.
June 17, 2025

Streaming Tops Linear for First Time, Sports Still Key to TV’s Resilience

Streaming hits another critical milestone in an accelerating media transition.
June 17, 2025

Zaslav Takes Pay Cut, TNT Sports Future Unclear in WBD Shake-Up

The TNT Sports parent company retools its executive pay after shareholder pushback.