• Loading stock data...
Sunday, December 1, 2024

Serie A Plans to Triple Its Overseas Media Rights Revenue

  • The Italian soccer league will make $658 million from international media rights between 2021 and 2024.
  • Between 2022-25, the Premier League will pocket $6.55 billion for overseas rights.
Serie A

As European rivals continue to benefit from massive media rights deals, Italy’s top soccer league is looking for a bigger piece of the pie.

Serie A has taken steps to improve its overseas reach, opening a base in New York and planning for offices in London and Abu Dhabi — and now the league wants to triple its international media rights revenue by 2030.

  • Serie A is set to make $658 million from international media rights between 2021 and 2024.
  • Between 2022-25, the Premier League will pocket $6.55 billion for overseas rights.
  • Spain’s La Liga is in the second season of an eight-year, $1.4 billion rights deal with ESPN.

Serie A — which generated $2.4 billion in revenue during the 2020-21 season, per Deloitte — is also looking to spin off an upcoming media unit to boost revenue after failing to sell a 10% stake worth $2 billion to three investors in 2021. On Friday, the league began the formal process of creating the media unit, which is expected to attract several private equity firms.

The league had previously looked to secure a deal with CVC Capital Partners, Advent International, and Italy’s FSI fund. It is unclear whether those investors will try again.

Foreign Owners

In May, New York-based private investment firm RedBird Capital Partners finalized a deal to purchase AC Milan, valuing the Serie A club at $1.3 billion, according to Bloomberg.

RedBird Capital Agrees to Buy AC Milan, Valued at $1.3B

RedBird Capital Partners has reportedly finalized a deal to purchase AC Milan,…
May 31, 2022

AC Milan is one of nine Serie A clubs currently in business with North American investors.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Oct 1, 2024; Brooklyn, New York, USA; Las Vegas Aces guard Kelsey Plum (10) drives past New York Liberty forwards Kayla Thornton (5) and Betnijah Laney-Hamilton (44) during game two of the 2024 WNBA Semi-finals at Barclays Center.

Kelsey Plum Backs Out of Unrivaled

She’s skipping the new league’s season, along with Caitlin Clark.
Nov 26, 2024; Las Vegas, Nevada, USA; Oregon Ducks guard Keeshawn Barthelemy (9) approaches Texas A&M Aggies guard CJ Wilcher (10) during the first half at MGM Grand Garden Arena. Mandatory

Is This $9 Million Basketball Tournament the ‘Future of College Sports’?

NIL opportunities for players are scheduled throughout the six-day tournament.

NBA Passes on Thanksgiving Games, Eyes Black Friday Spotlight

The NBA hasn’t played on Thanksgiving since 2010.
Nov 24, 2011; College Station, TX, USA; General view of the line of scrimmage during a game between the Texas A&M Aggies and Texas Longhorns in the third quarter at Kyle Field.

High Stakes and Record Ticket Prices for Texas–Texas A&M

The get-in price for Saturday’s game is more than $500.
podcast thumbnail mobile
Front Office Sports Today

Happy Thanksgiving From FOS Today

0:00

Featured Today

U.S. Investors Are Gunning for England’s Small Soccer Clubs

Is another Hollywood-like success story possible among the U.K.’s smallest clubs?
Nov 1, 2024; Boise, Idaho, USA; Boise State Broncos running back Ashton Jeanty (2) leads the team onto the field prior to the first quarter against the San Diego State Aztecs at Albertsons Stadium.
November 29, 2024

Schools Are Scrambling to Prepare for the NCAA Revenue-Sharing Era

In the post–House v. NCAA world, “everyone’s kind of on their own.”
Nov 4, 2024; Kansas City, Missouri, USA; Recording artist Taylor Swift arrives prior to a game between the Tampa Bay Buccaneers and the Kansas City Chiefs at GEHA Field at Arrowhead Stadium.
November 29, 2024

The PWHL Could Be Inviting a Date With Taylor Swift’s Legal Team

The Toronto Sceptres may have opened a Pandora’s box of trademark issues.
November 23, 2024

Can an Elite Women’s Soccer School Survive the New College Sports Moneyball?

Santa Clara faces an uphill battle in the new college sports landscape.
Bluesky and Twitter

Why Bluesky Is Not a Serious Threat to Sports Twitter

Bluesky recently hit 23 million total users. That doesn’t touch X/Twitter.
November 25, 2024

Lions Could Turn Tables by Eclipsing Cowboys Ratings on Thanksgiving

The Cowboys and Lions play again on Thanksgiving—in very different positions.
May 1, 2024; Los Angeles, California, USA; From left: TNT analysts Reggie Miller and Jamal Crawford, play-by-play announcer Kevin Harland and reporter Allie LaForce during game five of the first round for the 2024 NBA playoffs at Crypto.com Arena.
November 27, 2024

WBD Target of Investor Lawsuit Over Loss of NBA Rights

WBD sued the NBA in July after failing to retain broadcast rights.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
Oct 24, 2024; Inglewood, California, USA; Thursday Night Football broadcasters Clarissa Thompson, Tony Gonzalez, Ryan Fitzpatrick, Andrew Whitworth and Richard Sherman at SoFi Stadium.
November 25, 2024

Amazon Finds NFL Silver Linings Despite Missing Out on Thanksgiving

The streamer is drawing its best NFL ratings yet.
November 23, 2024

Reader Mailbag: Why Are NBA Ratings Down to Start the Season?

NBA viewership is down 28% on ESPN through the first four weeks.
November 22, 2024

DirecTV-Dish Deal Is Dead, Spelling More Trouble for Pay TV

Bondholder objections undo an agreement to create the largest U.S. pay-TV distributor.
A photo of Around the Horn's set
November 21, 2024

‘Around the Horn’ to End 23-Year ESPN Run in 2025

ESPN had reportedly been thinking of canceling the show since the summer.