• Loading stock data...
Wednesday, July 17, 2024
Join us this September for Tuned In Request to Attend

Serena Williams Continues To Drop Comeback Hints

  • As of June 2022, Williams’ estimated net worth was $260 million.
  • The 23-time Grand Slam winner has also invested in over 60 startups through her VC fund Serena Ventures.
Robert Deutsch-USA TODAY Sports

Serena Williams may be following in the footsteps of Tom Brady as the latest athlete to return to their respective sport after mulling retirement. 

“I’ve just been saying that I think Tom Brady started a really cool trend,” Williams told “Good Morning America” in September when asked about a possible return to the tennis court. 

Ahead of the U.S. Open, the 23-time Grand Slam winner told Vogue that she was “evolving away from tennis,” but last week declared she was “not retired” at a TechCrunch conference. 

Williams — who Forbes ranked as the third-highest-paid tennis player this year with $35.1 million in earnings — said that her chances of returning to the sport are “very high.”

  • As of June 2022, Williams’ estimated net worth was $260 million.
  • She has pocketed $94 million in prize money since going pro in 1995.
  • Williams has also invested in over 60 startups through her VC fund Serena Ventures

What was believed to be Williams’ last dance at the U.S. Open in September saw record-breaking viewership as millions tuned in to see one of the greatest athletes in history compete for perhaps the final time. 

Williams’ third-round loss to Ajla Tomljanovic averaged 4.6 million viewers — the most-watched tennis telecast in ESPN’s history. The results were an 18% uptick from ESPN’s previous record of 3.9 million in 2012 for the men’s final. 

Business Empire

Williams has invested in fitness-related companies, including Tonal. She is also a part-owner of the NFL’s Miami Dolphins and the NWSL’s Angel City FC.

Copy Link
Link Copied
Link Copied

What to Read

MLB’s Newest Power Couple: Skenes, Dunne Make Waves Beyond Diamond

The star Pirates rookie and his NIL influencer girlfriend turn heads at MLB’s All-Star Game.

Record Soccer Viewership in U.S. Despite Copa América’s Finish

The Euro 2024 final was Fox’s most-watched non–World Cup soccer broadcast ever.
Jul 4, 2024; Bronx, New York, USA; New York Yankees right fielder Juan Soto (22) reacts after hitting a two run home run in the seventh inning against the Cincinnati Reds at Yankee Stadium.

The $500 Million Juan Soto Question Lingers at MLB’s All-Star Game

Yankees superstar could attract second-largest player contract in U.S. team sports history.
podcast thumbnail mobile
Front Office Sports Today

A First Hand Report of the Copa America Chaos


Featured Today

Jan 7, 2024; Nashville, Tennessee, USA; Jacksonville Jaguars wide receiver Calvin Ridley (0) reacts after scoring a touchdown against the Tennessee Titans during the first half at Nissan Stadium.

Without Hard-Line Bans, Pro Athletes and Personnel Will Keep Betting on Sports

Penalties often aren’t stringent or consistent enough to deter banned behavior.
Oct 2, 2021; Miami Gardens, FL, USA; NFL commissioner Roger Goddell speaks during the Don Shula Celebration of Life at Hard Rock Stadium.
July 13, 2024

The NFL Is Confident It Can Overturn the Sunday Ticket Verdict

The league may have good reason to believe it can win.
July 8, 2024

NFLPA Report Cards Have Become the ‘Talk of the Locker Room’ Across..

NFLPA report cards have become the ‘talk of the locker room.’
July 7, 2024

The New College Sports Insiders Are Graphic Designers

Joe Tipton and Hayes Fawcett have become premier news-breakers on social media.

Angel City FC Sale Official at Record $250 Million Valuation

Disney CEO Bob Iger and wife Willow Bay now control the club.
July 15, 2024

Teoscar Hernandez Wins $1 Million at Home Run Derby

The Derby is one of the most lucrative skill contests in sports.
July 16, 2024

Jaylen Brown Doubles Down on Nike Blame for Olympic Snub

Brown said he thinks Nike influenced the decision to pick Derrick White.

TopSpin 2K25 Brings the Legends of Tennis to Your Living Room

2K sports is reviving a classic with TopSpin 2K25.
July 15, 2024

Why This Copa Title Netted Argentina an Extra $10 Million

The 2024 prize pool nearly quadrupled that of the ’21 tournament.
Jun 15, 2024; Pinehurst, North Carolina, USA; Ludvig Aberg hits from the number eight tee box during the third round of the U.S. Open golf tournament.
July 14, 2024

NIL Has Made Many Golfers De Facto Pros Before They Leave College

Many young players have apparel and club deals.
July 14, 2024

Carlos Alcaraz Starts Huge Day for Spain With Wimbledon Title

It’s a great day to be a Spaniard.
Jul 11, 2024; London, United Kingdom; Barbora Krejcikova (CZE) celebrates after match point against Elena Rybakina (KAZ)(not pictured) in a ladies' singles semifinal of The Championships Wimbledon 2024 at The All England Lawn Tennis Club.
July 13, 2024

Krejčíková Wins Wimbledon and $3.45 Million First-Place Prize

This year’s tournament had a record purse of $64 million.