Thursday, September 10, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Retracted Bronny James Transfer Report Takes Media for a Ride

  • Bronny James’s future has been a constant source of speculation in the media for months. 
  • Andy Enfield recently leaving USC for SMU gave a false transfer report some legs.
James Snook-USA TODAY Sports

A report sent a shock through the college sports landscape Tuesday night: Bronny James was entering the transfer portal. 

Then it came out that he had done no such thing—yet. 

Veteran hoops reporter Dick Weiss tweeted that Bronny, the son of NBA legend LeBron James would enter the transfer portal after one season at Southern California. “Good for him,” Weiss wrote in the since-deleted tweet. “Needs to get away from the Hollywood hype. Best of luck to LeBron’s kid.”

Weiss ultimately retracted the report hours later, but not before outlets ran with it, and the speculation began as to where he could land. The recent news cycle gave legs to such a move. USC coach Andy Enfield recently left for Southern Methodist, and coaching changes correlate with player transfers. Additionally, Dru Joyce, LeBron’s high school teammate and close friend, recently became the head coach at Duquesne, taking over for their former high school coach Keith Dambrot, who retired after leading the Dukes to their first NCAA tournament in more than 40 years. Could a smaller school and familiar face help the younger James’s NBA prospects?

After the Lakers beat the Raptors in Toronto, LeBron couldn’t confirm Weiss’s report, casting immediate doubts upon its accuracy. Bronny hasn’t dealt with the media much since coming into the public eye, which has made his dad his pseudo-spokesperson. 

“I don’t know where it came from,” James said. “But at the end of the day Bronny is his own man. He has some tough decisions to make and, when he’s ready to make those decisions, he’ll let us all know. But as his family, we’ll support whatever he does.” 

Bronny’s first and perhaps only college season began with a scary cardiac arrest last summer, and a rocky year on the court.

LeBron has said he’d love to play with his son in the NBA before he retires, which would make them the first father and son to do so. Bronny declaring would also give buzz to an NBA draft that is considered to be among the worst in recent years, following a draft headlined by 7’4″ French sensation Victor Wembanyama. With the elder James set to be a free agent this summer, Bronny’s draft status could have major implications.

The Orange County Register reported in the wake of the Weiss post that Bronny was more likely to declare for the draft than change schools. Weiss ultimately deleted his original tweet, but the damage had been done. 

“Can’t confirm Bronny James story guys,” Weiss tweeted. “Still think its [sic] an idea whose time has come. make sense if it happens. I love the kid, think he could be a star elsewhere.”

Reputable recruiting sites such as On3 had already run with the report; On3 and other outlets scrambled to change their headlines.

Bronny has until April 27 to enter the NBA draft and May 1 to enter the transfer portal. 

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Lane Kiffin’s Roster Decision Reverberates Across Baton Rouge

The legal battle over eligibility was ever-present in Death Valley on Saturday.

One Clemson Football Player’s Fight for Eligibility—and a ‘Second Chance’

Tristan Smith will suit up for the Tigers against LSU this Saturday.
Dec 20, 2025; Oxford, MS, USA; Mississippi Rebels tight end Dae'Quan Wright (8) runs after the catch against the Tulane Green Wave during the first half of a game at Vaught-Hemingway Stadium

The Week That Broke College Football: Everything to Know

Football has been turned upside down as NFL players try to return.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with Noah Eagle on Calling the 49ers vs Rams Netflix Game in Australia

0:00

Featured Today

Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
September 3, 2026

Teams Are Spending Millions to Build Luxury Locker Rooms

It’s a recruiting pitch, a retention tool, and a seven-figure line item.
September 1, 2026

High School Football Sidelines Are Clogged With Content Creators

Administrators call these amateur newcomers the “pajama paparazzi.”
September 8, 2026

MAC Asks NCAA, CFP to Overturn Western Michigan Loss

The conference had previously implied that it accepted the game’s outcome.
September 8, 2026

LSU Will Not Roster Former NFL Players Wright, Harris

It’s unclear if de-escalation will be enough to end the litigation altogether.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
Sep 5, 2026; Baton Rouge, Louisiana, USA; LSU Tigers head coach Lane Kiffin reacts to a touchdown by quarterback Sam Leavitt (not pictured) against Clemson Tigers during the first half at Tiger Stadium. Mandatory Credit: Stephen Lew-Imagn Images
Opinion
September 8, 2026

Lane Kiffin’s Villain Act Has Made Him College Football’s Biggest Story

Kiffin’s first season at LSU has already been eventful in multiple ways.
September 8, 2026

SEC Seeks Legal Right to Expel LSU

The conference is pressing on with its battle with Lane Kiffin.
September 7, 2026

Big 12 Withdraws Lawsuit Against Texas Tech As New Season Begins

Brendan Sorsby left the school shortly after the lawsuit was filed.
September 7, 2026

FCS Schools Got Paid $1M For FBS Upsets in Week 1

Three Group of 6 (non-power conference) teams were victims on Saturday.