Thursday, July 23, 2026

Premier League Reportedly Making Moves to Grow Media Rights Value

  • The Premier League is reportedly looking to add 60 live broadcasts in its next round of media rights deals.
  • The next round of media negotiations will likely begin later this year.
A Premier League game.
Premier League

Riding its popularity, the Premier League is offering more to broadcasters as new media negotiations loom.

The U.K. league is preparing to offer an additional 60 live games to broadcasters in its next domestic rights deal, according to the Telegraph — which means that 260 of the league’s 380 games per season would be broadcast live, up from the current 200. 

However, there are no indications that the league will get rid of its “3 p.m. Saturday blackout” rule which dictates that no games be broadcast live between 2:45 p.m. and 5:15 p.m. local time on Saturdays.

The potential move comes at the perfect time for the league, as the Prem’s media rights are as valuable as ever.

Sky Sports, BT Sport (rebranding to TNT Sport this summer), and Amazon Prime Video hold the league’s domestic rights for a collective $6 billion for the three-year cycle ending with the 2024-25 season. Sky holds the largest chunk, with rights to 128 matches.

An Everton player displays shirt sponsor Stake.com, a gambling company, during a match.

Premier League to Ban Gambling Sponsors On Front of Shirts

Eight EPL clubs currently feature gambling companies as their main sponsor.
April 13, 2023

The league’s international rights reached $6.3 billion for this cycle, topping the domestic haul for the first time. 

Of the total sum from media rights, $2 billion is distributed to lower-tier leagues, while the bulk goes to the Premier League’s 20 clubs.

Negotiations for the following three years are expected to begin later this year.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Amazon founder Jeff Bezos and his wife Lauren Sanchez attend the annual Allen and Co. Sun Valley Media and Technology Conference at the Sun Valley Resort in Sun Valley, Idaho, U.S., July 8, 2026.

Jeff Bezos Reportedly May Join Bid for Liverpool Stake

A deal could value the Premier League club at roughly $6 billion.
Jun 17, 2026; Phoenix, Arizona, USA; Las Vegas Aces guard Chelsea Gray (12) against the Phoenix Mercury at Mortgage Matchup Center. Mandatory Credit: Mark J. Rebilas-Imagn Images
Exclusive

WNBA Star Chelsea Gray to Join Prime Video As Player Contributor

Gray is the latest active player to join the media.

Amazon’s NASCAR Viewership Sees Slight Uptick in Second Season

Races on Prime Video averaged 2.29 million viewers this year.

Curaçao’s World Cup Goalie Eloy Room Puts Spotlight on the USL

Eloy Room plays for Miami FC in the USL Championship.
podcast thumbnail mobile
Front Office Sports Today

7/23/26 – SEC Breakaway Talks, Bezos Eyes Liverpool, Miami’s LeBron Error

0:00

Featured Today

Tom's Watch Bar

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.

Will World Cup Lead to More Afternoon Games?

The historic World Cup success shows a new approach to scheduling.
July 22, 2026

Trail Blazers Slash Broadcast Team As Dundon Keeps Cutting Costs

The majority of Portland’s broadcast team has been laid off.
Jul 19, 2026; Southport, ENG; Ryan Fox holds the Claret Jug after winning the The Open Championship golf tournament, as he is interviewed by NBC’s Mike Tiroco at Royal Birkdale.
July 22, 2026

All Four Golf Majors Saw TV Ratings Spike This Year

Sunday was The Open’s most-watched final round since 2022.
Sponsored

Inside the EY 2026 Sports Engagement Index: The Real Map of American Sports Participation

EY’s latest index explores how shifting U.S. fan behaviors are expanding the definition of sports engagement.
Cam Newton and Ryan Clark share a laugh during ESPN First Take at Bethune-Cookman University during the show’s HBCU fall tour, Thursday, Nov. 20, 2025.
July 22, 2026

5 Takeaways From ESPN’s Latest Layoffs

Ryan Clark, Cam Newton, and Karl Ravech were among those laid off.
July 22, 2026

Jays, Leafs Owner to Put Stake in Sports Empire Up for Sale

The dominant Canadian entity continues to make large-scale moves.
July 21, 2026

World Cup Final Averaged More Than 66 Million Viewers

The final posted the largest U.S. television audience since the Super Bowl.
Feb 13, 2026; Inglewood, California, USA; NBC Peacock play-by-play announcer Noah Eagle during an NBA All Star Rising Stars game at Intuit Dome. Mandatory Credit: Kirby Lee-Imagn Images
Exclusive
July 21, 2026

Noah Eagle Expected to Call Netflix NFL Australia Game

The Sept. 10 matchup will feature the Rams and 49ers.