• Loading stock data...
Wednesday, October 22, 2025

Phoenix Suns Sale Could Top $2.5B

  • The Phoenix Suns are likely to secure at least the second-highest team sale in NBA history, according to bankers that spoke to Forbes.
  • The record for an NBA team sale is Joseph Tsai’s $3.2 billion purchase of the Brooklyn Nets.
Phoenix-Suns
Joe Camporeale-USA TODAY Sports

A major deal is going to go down in the desert.

The Phoenix Suns are likely to fetch at least $2.5 billion, according to sports bankers contacted by Forbes. 

Suns managing partner and largest stakeholder Robert Sarver said he would sell the team following an NBA-commissioned report that detailed repeated acts of racism and misogyny. Sarver also plans to sell the Phoenix Mercury. 

  • That projected figure would be around eight times the team’s 2021-22 revenue.
  • It would be the second-highest NBA team sale in history. Joseph Tsai bought the Brooklyn Nets for $3.2 billion in 2019. 
  • The most recent NBA team sale, Alex Rodriguez and Marc Lore’s 2021 purchase of the Minnesota Timberwolves, banked $1.5 billion.

Sarver owns around 35% of the Suns but reportedly has the authority to sell them in full as managing partner.

Two of the richest people in the world, Amazon founder Jeff Bezos and Oracle founder Larry Ellison, have been mentioned as potential buyers, and former Disney CEO Bob Iger was reportedly interested in buying the team last year.

Media Matters

The NBA is seeking a massive increase in its next set of broadcast rights deals when its current agreements with ESPN and Turner Sports expire after the 2024-25 season.

The league could look for at least $8 billion annually over nine years, up from its current deals, which pay $2.6 billion per year.

Sources told Front Office Sports last year that sports betting giants including FanDuel, DraftKings, and Caesars are expected to bid for live game rights.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NBC Made Its NBA Return Feel Big

From the nostalgia to Jordan getting personal, NBC hit the right chords.
Sports are shown on TVs behind a bar as guests enjoy the grand opening of DraftKings Sports & Social in Ohio.

DraftKings Buys Prediction-Markets Platform but No Sports Just Yet

Front Office Sports reported DraftKings was in talks to buy Railbird in August.

The NBA’s $77B Future Starts Tonight 

Seven 2025 NBA All-Stars will miss the start of the season.
Keegan Murray

$20 Million Per Year Becoming New Baseline for NBA Role Players

Christian Braun signed a five-year deal worth $125 million.

Featured Today

Christie's

Lou Gehrig’s $4M Jersey and the Exploding Sports Memorabilia Market

An ultra-rare sports collection is about to hit the auction block.
@chef__tezz/Instagram
October 19, 2025

Inside the NFL’s Private Chef Network

Private chefs are the unsung architects of player performance.
October 18, 2025

How Vanderbilt Went From SEC Doormat to Dark Horse CFP Candidate

After beating LSU, Clark Lea said: “Internally, we expect to win.”
May 27, 2025; Indianapolis, Indiana, USA; Indiana Pacers guard T.J. McConnell (9) shoots a three point basket over New York Knicks guard Josh Hart (3) during the third quarter of game four of the eastern conference finals for the 2025 NBA Playoffs at Gainbridge Fieldhouse
October 18, 2025

NBA Stars Swap Wine With League Friends and Foes

A wine-exchange tradition emerged from the bubble season’s close quarters.
Louisville’s Miller Moss and several of his teammates stopped by Olympus Gaming Lounge to play EA Sports College Football 26 with fans for a meet and greet. July 11, 2025

Saudis, Silver Lake, Jared Kushner Take EA Private in $55B Deal

Electronic Arts makes “Madden,” “EA Sports College Football,” and more.
Apr 26, 2025; San Francisco, California, USA; Houston Rockets guard Fred VanVleet (5) before game three of first round for the 2024 NBA Playoffs against the Golden State Warriors at Chase Center.
June 25, 2025

Rockets Get $20 Million in Wiggle Room From New VanVleet Deal

VanVleet first signed with the Rockets in 2023.
July 6, 2025

American Celebs Want to Be Sports Owners. Soccer Is Where They Start

As U.S. team prices climb, investors set their sights abroad.
Sponsored

Michelle Wie West: Women’s Sports Doesn’t Need Charity

The LPGA legend on redefining women’s sports and the future of golf.
June 24, 2025

Timberwolves’ 4-Year Ownership Saga Ends As A-Rod, Lore Take Over

The unanimous approval brought a clean end to a long-disputed transaction.
April 20, 2025

Max Verstappen Linked to $300M Aston Martin Deal Ahead of Miami GP

Aston Martin is currently seventh in the constructors championship.
March 27, 2025

Peyton Manning’s Omaha Productions Gets PE Boost

The Hall of Famer’s company gains another prominent backer.
March 20, 2025

High School Sports Power Signs Eight-Figure Rights Deal in First

The deal pays roughly $1 million annually, FOS has learned.