• Loading stock data...
Monday, July 15, 2024

PGA of America Opens New $550M ‘Home’ in Frisco

  • The 106,600-square-foot office is on the 600-acre PGA Frisco complex.
  • The facility features 30 acres of state-of-the-art practice space.
PGA of America

The PGA of America’s new complex in Frisco, Texas, wants to be the center of the golf world.

“We call this ‘home,’” says PGA of America Chief People Officer Sandy Cross. “We don’t call it ‘headquarters.’ This is the home of the PGA of America and the home of PGA Professionals.”

The golf organization opened its 106,600-square-foot home office this week after a $550 million construction project.

The facility is full of golf technology and amenities.

A huge video display just inside the front doors cycles through the headshots of all 28,000 PGA members throughout the day — and will show a customized welcome message to any members who walk through the door with their RFID-enabled membership card.

Other highlights:

  • A small-scale golf course built into the floors that is “playable” via mobile app and golf-ball-dimpled walls in the restrooms.
  • A studio that will be used by the PGA’s broadcast partners during big tournaments.
  • Thirty acres of practice space, including a 72,000-square-foot putting green — nicknamed “the Dance Floor” — a lighted par-3 course, and 11 standard and four simulated hitting bays.

Those bays, as well as a smaller putting green indoors, are outfitted with state-of-the-art camera technology to help golfers perfect their strokes.

The PGA of America office is just one part of the staggering 600 acres of land the PGA Frisco complex covers.

On the site, the future Fields Ranch East and West championship courses — designed by Gil Hanse and Beau Welling, respectively — are set to host 26 high-profile championships over the next 12 years, including the 2027 and 2034 PGA Championships.

The full facility opens to the public in 2023.

Copy Link
Link Copied
Link Copied

What to Read

As Another Men’s Golf Major Season Wraps, Still No PGA Tour-LIV Deal

The Open Championship begins Thursday at Royal Troon.
Jun 9, 2024; Lexington, KY, USA; Oregon State Beavers infielder Travis Bazzana (37) throws the ball during the second inning against the Kentucky Wildcats at Kentucky Proud Park.

MLB’s Continued Push to Make Young Stars, and the Draft, Matter

Several league initiatives have led to greater fan familiarity with top prospects.
The Mississippi Department of Human Services on Monday sued retired NFL quarterback Brett Favre along with several other people and businesses to try to recover millions of misspent welfare dollars that were intended to help some of the poorest people in the U.S.

Judge in Mississippi Welfare Case Boots Brett Favre’s Lead Lawyer

The judge wrote he had a ‘pattern and practice of delicate deception.’
podcast thumbnail mobile
Front Office Sports Today

Warner Bros. Discovery Faces Final Decision on NBA Rights


Featured Today

Jan 7, 2024; Nashville, Tennessee, USA; Jacksonville Jaguars wide receiver Calvin Ridley (0) reacts after scoring a touchdown against the Tennessee Titans during the first half at Nissan Stadium.

Without Hard-Line Bans, Pro Athletes and Personnel Will Keep Betting on Sports

Penalties often aren’t stringent or consistent enough to deter banned behavior.
Oct 2, 2021; Miami Gardens, FL, USA; NFL commissioner Roger Goddell speaks during the Don Shula Celebration of Life at Hard Rock Stadium.
July 13, 2024

The NFL Is Confident It Can Overturn the Sunday Ticket Verdict

The league may have good reason to believe it can win.
July 8, 2024

NFLPA Report Cards Have Become the ‘Talk of the Locker Room’ Across..

NFLPA report cards have become the ‘talk of the locker room.’
July 7, 2024

The New College Sports Insiders Are Graphic Designers

Joe Tipton and Hayes Fawcett have become premier news-breakers on social media.

Oakland Minor League Baseball Team Experimenting With Fan Ownership

The Ballers say more than 1,000 people have registered interest.
July 9, 2024

Missouri Steps Up Efforts to Keep Chiefs, Royals From Moving to Kansas

Missouri Gov. Mike Parson is getting personally involved in efforts to retain the two local pro teams.
July 10, 2024

Salt Lake City Takes Key Step to Handing NBA, NHL Owner Ryan Smith $900 Million

An agreement between Smith and the city was approved Tuesday night.

TopSpin 2K25 Brings the Legends of Tennis to Your Living Room

2K sports is reviving a classic with TopSpin 2K25.
June 28, 2024

NHL Draft and the Sphere Are About to Make History Together in Vegas

League officials call the next-generation venue ‘the biggest canvas you’ll ever paint on.’
June 27, 2024

Hurdles Still Remain After Jaguars Secure $775 Million for Stadium

The NFL team still needs to get league approval on its stadium deal and select a temporary home.
June 25, 2024

Billions in Public Funds Are Pouring Into NFL Venues. More Is Expected

Jacksonville and Charlotte are paying big to keep their NFL teams happy.
June 25, 2024

Charlotte Doles Out Over $700 Million In Upgrades for Pro Sports Teams

The city council approved $650 million in renovations for the Panthers.