Donovan McNabb and the State of Football
The 2024 Paris Summer Olympics are more than a year away — but that hasn’t stopped fans from flocking to apply for tickets.
The local organizing committee reportedly received 4 million applications in the most recent lottery. Starting on May 11, fans who won will have two-day slots to buy tickets.
The news is a major financial win, given the Olympics cost an estimated $4.7 billion to put on — and the vast majority of revenue is expected to come from media rights, sponsorships, and ticket and merchandise sales.
- The first lottery yielded 3.2 million ticket sales, predominantly from the U.K. and U.S.
- The organizing committee intends to sell 1.3 million tickets from the most recent lottery.
While there are ticket packages, the events are sold on an individual basis. Many are worth about $26, and some of the more popular events alone — like the women’s 100-meter final — cost $758 for the best seats. The men’s 100-meter final is even more, costing $1,076.
Tickets for the opening ceremony range from $99 to $2,960 — the most expensive ticket of all.
By June, the committee plans for 5 million tickets to be sold — half of the total allotment. The Paris games will start shortly after Bastille Day, running from July 26-Aug. 11.
