Saturday, October 24, 2026

‘One Shining Moment’ Was Almost Just A Moment

  • The song, which has become a staple of March Madness, was originally planned for the Super Bowl.
  • The last-minute Super Bowl switch is one of the many quirks in the unlikely run of the song.
Joe Camporeale-USA TODAY Sports/Design: Alex Brooks

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

Like so many teams in the NCAA Tournament’s Round of 64, “One Shining Moment” was almost a one-and-done footnote.

The song, which has become a staple of March Madness, had to be shelved from its slot during the Super Bowl XXI telecast in 1987. That Super Bowl is known for the debuts of two other traditions: the Gatorade shower and the MVP exclaiming “I’m going to Disney World!”

Had “One Shining Moment” run on CBS after the Giants’ victory over the Broncos, it very likely would not have been more than backdrop music for some game highlights.

Instead, the bump meant it would be played at the end of the March Madness that spring. Now, a tournament highlight package featuring “One Shining Moment” will play for the 34th time after the NCAA men’s basketball championship on Monday.

The last-minute Super Bowl switch is one of the many quirks in the unlikely run of a song written on a napkin at a bar in Michigan by Emmy-winning composer David Barrett.

“I was writing all sorts of songs,” Barrett told Front Office Sports. “I was just writing them and putting them in my sock drawer. Then ‘One Shining Moment’ happened and all of a sudden I became talented.”

Barrett, now 66, doesn’t talk about the money he’s made from “One Shining Moment,” other than saying CBS “pays me like an adult, and that’s good.”

Some of the royalties also go to the estate of Luther Vandross — whose vocals will be used for the 18th time Monday — with a chunk of that money going to a scholarship program for HBCU students.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Utah Is College Football’s PE Guinea Pig—and Its’ Cashing In

No. 10 Utah hosts No. 14 Houston on Saturday night.

Bowl Games Face Uncertain Future With a 24-Team CFP

College football bowl game viewership rose 13% year over year in 2025.

Goodell Addresses Steve Tisch, Paris Concerns, NFL Officiating

Goodell also talked about Jay-Z and Super Bowl halftime rumors.

LSU Won’t Roster Ex-NBA Player As SEC Legal Battle Continues

Louisiana AG Liz Murrill called again for the SEC’s lawsuit to be dismissed.
podcast thumbnail mobile
Front Office Sports Today

10/23/26 – JJ Watt Takes CBS Chair, FIFA Rights Shake-Up, Small-Market World Series

0:00

Featured Today

Football - NFL - Houston Texans v Jacksonville Jaguars - Wembley Stadium, London, Britain - October 18, 2026 The necklace of a Jacksonville Jaguars fan outside the stadium before the match

Die-Hard Sports Fandom Has Reached the Afterlife

Will fans pay $6,000 to memorialize their team loyalty?
October 20, 2026

Why Europe Is Pumping Out NBA Superstars

The NBA and NCAA have an increasingly European flavor.
October 15, 2026

College Flag Football Is Outgrowing Its DIY Era

Women have been building the college game themselves at the club level.
Oct 5, 2026; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins general manager Kyle Dubas arrives at the arena before the Penguins host the Winnipeg Jets at PPG Paints Arena
October 12, 2026

NHL’s New Wave of GMs Is Built Different

“I am in the prediction business,” Devils GM Sunny Mehta tells FOS.
Action Images/Peter Cziborra
October 9, 2026

Is Leicester City’s $264 Million Price Tag Too Rich for Hungry Investors?

After falling from grace, how much is a former top club worth?
Aug 30, 2018; New York, NY, USA; Television personality Britt McHenry in the stands during a second round match between Novak Djokovic of Serbia and Tennys Sandgren of the United States on day four of the 2018 U.S. Open tennis tournament at USTA Billie Jean King National Tennis Center. Mandatory Credit: Jerry Lai-USA TODAY Sports

Britt McHenry Out at Trump Admin After Viral Drink-Throwing Incident

McHenry joined the State Department as a press advisor last month.
Zach Lowe Sean Fennessey The Ringer
October 22, 2026

Substack: No Deal With The Ringer, Even as Talent Flocks to Platform

Zach Lowe is the latest Ringer talent to launch a Substack newsletter.
Jan 12, 2026; Pittsburgh, PA, USA; ESPN Monday Night Football logo on an end zone camera before the Pittsburgh Steelers host the Houston Texans in an AFC Wild Card Round game at Acrisure Stadium. Mandatory Credit: Charles LeClaire-Imagn Images
October 23, 2026

Ranking Troy Aikman’s Likeliest ESPN Replacements

ESPN has yet to formally offer Aikman a new contract.
Sponsored

Blake Griffin’s Plan for Media Domination

The former NBA star is building a second act across media & entertainment.
Troy Aikman
October 22, 2026

Examining Troy Aikman’s Options After J.J. Watt-CBS Deal 

Aikman has yet to receive a formal offer to return to ESPN.
NBC Sports Logo
October 22, 2026

Comcast-NBCUniversal Split Comes With $1B Cost, Layoffs

The NBC Sports parent company will take on a hefty restructuring charge.
October 22, 2026

FIFA’s World Cup Rights Shake-Up Could Favor NBC Over Fox

It’s bad news for Fox and great news for Telemundo’s parent, NBC.
Aug 3, 2024; Canton, OH, USA; Houston Texans former defensive end J.J. Watt in attendance at the Class of 2024 Pro Football Hall of Fame enshrinement ceremony at Tom Benson Hall of Fame Stadium. Mandatory Credit: Charles LeClaire-USA TODAY Sports
October 22, 2026

NFL TV’s Analyst Market Tightens as CBS Extends JJ Watt

Watt is officially Tony Romo’s full-time replacement at CBS.