• Loading stock data...
Saturday, October 25, 2025
Want a chance to win $250 and free FOS gear? Take our quick reader survey. Take the survey here

Nuggets Eyeing History And Big-Time Bounce To Bottom Line

  • Other Kroenke-owned teams have seen marked escalation in franchise value after title runs
  • Team has reached capacity in full season tickets for 2023-24 season
Isaiah J. Downing-USA TODAY Sports

For nearly all of the Denver Nuggets’ 47 years of existence in the NBA, the team has largely been off the national radar.

They’ve made no Finals appearances until this year, won just two postseason series between 1995 and 2018, and can claim only three Basketball Hall of Famers who played the bulk of their careers in Denver.

But with the arrival of star center Nikola Jokić and their rise to unprecedented competitive heights, the Nuggets are now poised for a series of meaningful business boosts.

The team entered the 2022-23 season with an estimated franchise value of $1.93 billion, 22nd in the league and similar to smaller-market franchises such as Oklahoma City, Indiana, and Charlotte. But a significant increase is likely for the Nuggets later this year, given the path traveled recently by other title-winning teams owned by Stan Kroenke.

After the NFL’s Los Angeles Rams won Super Bowl LVI early last year, their value rose from $4.8 billion to $6.2 billion, third-best in the league. Similarly, the NHL’s Colorado Avalanche grew in value from $630 million in 2021 to $860 million after their 2022 Stanley Cup championship.

The Nuggets have reached capacity for full-season ticket sales for the 2023-24 season, a sales run not unlike that of the Avalanche this past season. This summer, the team will also hit the market for another jersey patch deal in a position of strength. The Nuggets’ three-year extension with financial services firm Western Union expires at the end of this season.

A Mile-High Boost

Meanwhile, the Denver Chamber of Commerce projects a $22 million infusion in the city’s downtown business due to the Nuggets’ Finals appearance.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

MLB Union Chief on Alert As NBA Gambling Scandal Unfolds

The union leader addresses labor and gambling-related concerns.
Terry Rozier

Terry Rozier Will Be Paid Full NBA Salary While on Leave

The Heat are scheduled to pay Rozier $26.6 million for this season. 
Terry Rozier

NBA Strongly Denies Quietly Suspending Terry Rozier in 2023

Brian Windhorst appeared to walk back his comments Friday morning.

Knicks Send Mamdani Cease-and-Desist Over Campaign Ad

The Mamdani campaign said it is adjusting the ad.

Featured Today

Ohio State Buckeyes running back Isaiah West (32) runs the ball in the second half at Camp Randall Stadium on Saturday, Oct. 18, 2025 in Madison, Wisconsin

NIL Has Birthed a Third-Party Cottage Industry—and It’s a Mess

There’s no limit to how much players can make from NIL deals.
Christie's
October 21, 2025

Lou Gehrig’s $4M Jersey and the Exploding Sports Memorabilia Market

An ultra-rare sports collection is about to hit the auction block.
@chef__tezz/Instagram
October 19, 2025

Inside the NFL’s Private Chef Network

Private chefs are the unsung architects of player performance.
October 18, 2025

How Vanderbilt Went From SEC Doormat to Dark Horse CFP Candidate

After beating LSU, Clark Lea said: “Internally, we expect to win.”
Oct 23, 2025; Toronto, ON, Canada; Signage in place on the dug out before game one of the World Series between the Los Angeles Dodgers and Toronto Blue Jays at Rogers Centre.

World Series Viewership Will Be Different This Year

The Canadian presence in the World Series creates a unique viewership situation.
October 18, 2025

Financial Behemoth Dodgers Win NL Pennant, Eye History

The biggest spenders would be MLB’s first repeat champion in 25 years.
Tom Dundon
exclusive
October 22, 2025

Sale of Trail Blazers to Tom Dundon Will Take Multiple Years to..

Dundon is buying the team at a $4.25 billion valuation.
Sponsored

How HOKA is Reimagining the NIL Relationship

Fans can now follow their favorite golfers and experience every marquee moment at the Ryder Cup — thanks to innovation from T-Mobile.
October 16, 2025

For Yankees, It May Be ‘Business As Usual,’ but Title Drought Lingers

GM Brian Cashman says a salary cap is not at the forefront of his mind.
Jun 15, 2025; Montreal, Quebec, Canada; Mercedes driver George Russell (63) and Mercedes driver Kimi Antonelli (12) celebrate their first and third place at the F1 Canadian Grand Prix at Circuit Gilles-Villeneuve.
October 15, 2025

Mercedes F1 Team Rides With Russell, Antonelli Despite Verstappen Link

Russell took the Formula One seat at Mercedes in 2021.
October 13, 2025

RAJ Sports Withdraws Lawsuit Over Trail Blazers Stake

RAJ Sports had sued the Cherng family, owner of Panda Express.
October 13, 2025

Titans Turnover: Brian Callahan Firing Adds to Pattern of Instability

Tennessee fired coach Brian Callahan six games into his second season.