Peloton and 24-time Grammy award-winning singer Beyoncé have signed a multi-year content partnership that includes elements to honor Historically Black Colleges and Universities. 

The first initiative is a series of classes to commemorate “homecoming season,” the annual fall tradition at HBCUs. Peloton and Beyoncé are gifting two-year Peloton digital memberships to students at 10 HBCUs, and the company also said it will pursue “long-term recruiting partnerships at both the internship and undergraduate levels” with the schools.

Beyoncé, who is the most-requested artist among Peloton users, will continue to work closely with the platform on “various forms of class curation” across all workout categories in the coming months. The first workout stemming from the partnership — a 30-minute cycling class co-taught by instructors Alex Toussaint and Tunde Oyeneyin — is now available. 

The NBA and National Basketball Players Association have reached a deal on an amended collective bargaining agreement and the opening of free agency, in addition to the official start date of the 2020-21 season. 

Per the new terms, free agency will begin at 6 p.m. ET on Nov. 20, with signings then allowed at 12:01 p.m. ET on Nov. 22. The NBA draft will be on Nov. 18. The salary cap and luxury tax will remain the same as the 2019-20 season — $109.1 million and $132.6 million, respectively. 

Last week, the parties agreed to a 72-game season beginning on Dec. 22 that will wrap up before the 2021 Tokyo Olympics. Schedules have not been announced, but are rumored to include MLB-style series.

Adidas’ revenue recovered in Q3 from a down second quarter, but the company warned it might not have seen the end of its woes with lockdowns in Europe on the rise again.

The company reported that its third quarter revenues decreased 7% to $7.04 billion; second quarter revenue had decreased 34%. Online sales grew 51% compared to last year as 90% of the company’s stores have reopened.

Adidas brand sales fell 2% year-over-year, while Reebok’s were down 7%. The company is reportedly looking into selling off the long-struggling Reebok brand, but CEO Kasper Rorsted declined to comment on the matter today.