Saturday December 9, 2023

New Broadcast Deals Spell More LIV Golf Coverage 

  • LIV Golf inked broadcast deals with DAZN, DirecTV, and others.
  • The PGA Tour has suspended 17 golfers for joining LIV.
LIV Golf
Copy Link
Link Copied
Link Copied

After luring in some of the world’s top golfers with massive paychecks, LIV Golf secured a suite of broadcast partners shortly before the start of its inaugural tournament.

The breakaway golf league, backed by Saudi Arabia’s Public Investment Fund, has reportedly struck deals with numerous broadcasters including DAZN, DirecTV, L’Equipe, and Sina Sports to broadcast the tournament series in 150 countries and territories.

  • DAZN’s rights cover the U.S., Canada, Japan, Italy, Spain, and German-speaking countries.
  • DirecTV’s deal provides rights to Latin America. Sina Sports holds the rights in China, and L’Equipe will show the tournaments in France.
  • LIV reportedly offered U.K. rights to Sky Sports and BT Sports but could not reach a deal.
  • LIV is also broadcasting its first tournament at London’s Centurion Club, which runs from Thursday to Saturday, on YouTube, Facebook, and LIV’s website.

PGA Uproar

ESPN has backed the PGA Tour as it takes increasingly aggressive action to punish golfers who have joined LIV. Seventeen golfers, including Phil Mickelson and Sergio Garcia, have been suspended by the PGA Tour, while Dustin Johnson and Kevin Na have resigned from the Tour.

The PGA is considering lifetime bans for golfers who join LIV, sources told Front Office Sports.

LIV paid some golfers in excess of $100 million to join the tournament, and the prize purse at the London Invitational will be larger than any PGA tournament in history, with a winner’s prize of $4 million and a minimum payout for finishers of $120,000.

Copy Link
Link Copied
Link Copied

What to Read

Jon Rahm

LIV Golf’s Signing of Jon Rahm Further Complicates Partnership Negotiations

The world’s third-ranked golfer is joining LIV Golf’s roster.
Jon Rahm tees off on the 15th hole during the first round of the PGA Championship in Rochester, New York.

Report: Jon Rahm Set to Join LIV Golf

Rahm could get the richest LIV Golf contract yet.

How the $1B Golf Ball Industry Might Add a Few Strokes To Your Game

A distance roll back is set to be coming to golf balls.

In Light of More Player Defection Talk, PGA Tour Pens Optimistic Memo

Players on policy board look to convey sense of calm, optimism.
podcast thumbnail mobile
Front Office Sports Today

Golf World in Chaos After Jon Rahm Joins LIV


Featured Today

The College Football Playoff is considering rotating TV networks for the national championship game.

CFP Considers Super Bowl-Like Rotation For National Championship Game

Multiple networks could share rights to the championship game, sources told FOS.
Brett Favre
November 27, 2023

Favre Welfare Case Hold-Up? “AG’s Office Has Not Expressed Interest In Pursuing”

The DOJ interviewed Brett Favre in early 2020.
The future of the Pac-12 rests on a court decision.
November 24, 2023

The Pac-12 Plays Its Final Regular-Season Game. Then A Court Decides Its Fate.

The conference’s future rests with a court decision.
Lane Kiffin
November 9, 2023

Ole Miss, Lane Kiffin Lawyers Argue for Dismissal of Player Lawsuit

FOS obtained audio of Lane Kiffin’s interaction with the player behind lawsuit.


Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Multiple Locations
Multiple Locations
Creative Artists Agency
Multiple Locations
Bill Belichick

The Hoodie in the Booth? Bill Belichick’s TV Analyst Prospects Grow

If the Patriots coach is interested in TV, several TV networks told Front Office Sports they’d love to talk to him.
Sports Illustrated
December 6, 2023

‘The Amount of Useless Stuff You Guys Do Is Staggering.’ Inside a Shakeup at Sports Illustrated’s Publisher

The new owner of the company that operates SI made a jarring first impression Wednesday, warning his employees: ‘No one is important.’
December 8, 2023

Deadspin Alters Controversial ‘Black Face’ Story Amid Legal Threat

After over a week of outrage, Deadspin changed a story many perceived as an attack on a young Kansas City Chiefs fan.

NHL’s Chris Foster on Amplifying Content Distribution With Automation

Learn how the NHL is using WSC Sports to increase fan engagement.
December 6, 2023

NBA Viewers Like the In-Season Tourney. What About Broadcasters?

The NBA In-Season Tournament could attract new media partners.
Eagles Niners
December 6, 2023

Eagles-49ers Achieves Fox’s Highest Sunday Viewership of Season

Fox’s broadcast of 49ers vs. Eagles pulls in 27.7M viewers.
ESPN Stephen A. Smith
December 5, 2023

Stephen A. Smith to ESPN: ‘I Want To Be Highest-Paid Talent’

With a No. 1 show, Stephen A. Smith wants to become number one in compensation.
December 5, 2023

Seminoles’ CFP Snub Opens New Front in Disney vs. Florida War

Florida lawmakers are already considering legislation to protest the College Football Playoff’s exclusion of Florida State.