The Super Bowl numbers coming out of Las Vegas continue to be massive.
After the Chiefs-49ers Super Bowl set a record as the most-watched event in the country’s history with an average U.S. audience of 123.4 million viewers, the Nevada Gaming Control Board reported $185.6 million in bets on the game across 182 sportsbooks—the most bet on a Super Bowl in any state’s history.
The total bets were up 23% from 2023 and beat the previous record from ’22 of $179.8 million, according to data from the control board. The American Gaming Association, a casino trade group, estimated a record $23.1 billion would be bet on the game nationally.
Las Vegas benefited from the additional tourism from the city’s first Big Game and tried to capitalize as local casinos held special events to cater to their loyal gamblers throughout the week. Despite the record wagers, sportsbooks took home only a small portion of the total bets, making just $6.8 million off the wagers, or 3.7%.
A big reason, according to ESPN: The Chiefs and the over were both popular bets with the public, so Kansas City’s comeback win in overtime cashed most of those tickets.
