• Loading stock data...
Friday, July 11, 2025

Netflix Stock Rises Again As Tyson-Paul Fight Sets Streaming Record

The company no doubt made history on Friday with the fight, but its released traffic figures rely heavily on unaudited, first-party data.

Kevin Jairaj-Imagn Images

The Jake Paul–Mike Tyson fight has generated a streaming record for a live sporting event. But there is still a fairly large asterisk with that boast.

Netflix said Tuesday it posted an estimated average minute audience (AMA) of 108 million live global viewers, building on previously reported figures of a peak of 65 million concurrent streams and 60 million households around the world watching the fight, won by Paul on Friday in a unanimous decision. The U.S. audience alone was credited with 38 million concurrent streams. 

The streaming giant also said the undercard fight between Katie Taylor and Amanda Serrano generated an AMA of 47 million in the U.S., becoming the most-watched women’s sports event of all time in that country, and 74 million globally. 

The figures, however, are only first-party, unaudited numbers in international markets, and were compiled in the U.S. with the aid of advertising technology firm TVision. Unlike Netflix’s upcoming Christmas Day NFL doubleheader, which will employ Nielsen methodology like other league rights holders, the boxing match did not involve a highly established and audited measurement company to tabulate the audience.

Still, the latest Netflix figure likely smashes, at least by some meaningful measure, prior industry high points, such as a peak of 59 million concurrent viewers for the final of the 2023 ICC Men’s Cricket World Cup, or the average U.S. audience of 23 million for an exclusive Peacock stream in January of an NFL wild-card game.

As the latest figures were released, Netflix has been in conversation with the NFL about how best to prevent buffering and performance issues on Christmas that marred the streaming of the Paul-Tyson fight. 

Stock Boom

Netflix, meanwhile, continued its stock-market tear, rising another 3% in Tuesday trading to close at $871.32 per share, adding to a similar lift on Monday and setting another company record.

Shares in Netflix have soared more than 86% this year and the latest news adds to the existing dominance as the world’s largest streaming service.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Suns All In on Booker, Who Signs Record Extension Amidst Chaos

The Suns changed their head coach for the fourth time in four years.
Feb 5, 2025; New Orleans, LA, USA; NFLPA executive director Lloyd Howell during the NFLPA press conference at the Super Bowl LIX media center at the Ernest N. Morial Convention Center.

NFLPA Head Has Side Hustle With PE Firm That Can Invest in..

The NFLPA’s executive director is embroiled in multiple controversies.

Deion Sanders Rips ‘Bulljunk’ in CFB, Calls for NFL-Style Salary Cap

Coach Prime is frustrated with the new revenue-sharing era.

Murphy: Club WC Snags Won’t Derail Biggest Event ‘in Human History’

New Jersey’s MetLife Stadium is the concluding site of both FIFA events.

Featured Today

Jun 28, 2025; Arlington, Texas, USA; Seattle Mariners catcher Cal Raleigh (29) bats during the game between the Texas Rangers and the Seattle Mariners at Globe Life Field.

The Torpedo Bat Business Is Still Going Strong: ‘Here to Stay’

Demand for the oddly shaped bats has stayed strong across the sport.
July 6, 2025

American Celebs Want to Be Sports Owners. Soccer Is Where They Start

As U.S. team prices climb, investors set their sights abroad.
July 5, 2025

Baseball’s Celebrity Row: Behind MLB’s First-Pitch Ritual

Often planned, sometimes spontaneous, the ritual throw is baseball’s celebrity row.
July 4, 2025

3,000 Hot Dogs, $20K in Prizes: Behind the Nathan’s Eating Contest

Nathan’s serves up thousands of hot dogs and $20,000 in prize money.
Jul 10, 2025; Wimbledon, United Kingdom; Iga Swiatek of Poland at her on court interview after winning her match against Belinda Bencic of Switzerland on day 11 at All England Lawn Tennis and Croquet Club.

Wimbledon Set to Deliver Strong Finals Matchup for ESPN

Novak Djokovic is still in the hunt for his 25th Grand Slam.
Feb 7, 2025; Storrs, Connecticut, USA; UConn Huskies center Tarris Reed Jr. (5) reacts after his basket against the St. John's Red Storm in the first half at Harry A. Gampel Pavilion.
July 8, 2025

After Decade Apart, ESPN and Big East Rekindle Media Rights Relationship

After a decade-plus apart, the network will stream hundreds of conference events.
Paige Bueckers
exclusive
July 8, 2025

Women’s March Madness Expansion Wouldn’t Yield More ESPN Money

ESPN is not required to pay extra if women’s March Madness expands.
Sponsored

Game On: Portfolio Players Stories, Brought to You by E*TRADE from Morgan Stanley

Dealmaker Jeffrey Kaplan maps the evolution of sports as an asset class
Jul 6, 2025; Houston, Texas, USA; Mexico forward Marcel Ruiz (14) heads the ball in front of United States midfielder Brenden Aaronson (11) in the second half during the 2025 Gold Cup Final at NRG Stadium.
July 7, 2025

USMNT Struggles Still Produce Big Gold Cup Ratings for Fox

The U.S. team’s recent issues culminated in a loss to Mexico.
July 2, 2025

Paramount Settles Trump Suit Ahead of NFL Season, Skydance Merger

The deal likely allows the much larger Skydance merger deal to proceed.
Leo Messi
June 27, 2025

TNT, Club World Cup Ride Messi to Surprisingly Solid Debut Ratings

TNT Sports carries about a third of matches in the U.S.
June 24, 2025

Fever vs. Aces Draws 5th-Largest TV Audience of 2025 WNBA Season

ESPN will carry seven more Indiana Fever games this year.