Tuesday October 3, 2023

Netflix CEO Calls Live Sports a ‘Loss Leader’

  • Netflix co-CEO Ted Sarandos explained why the company still holds no live sports rights.
  • He remained open to the right opportunity, should it drive profits.
Netflix logo on top of building
Netflix
Front Office Sports Today

NBC Could Get In On College Football Playoffs

NBC is exploring broadcasting a slice of the expanded CFP in 2026.
Listen Now
October 3, 2023 | Podcast
Linkedin
Copy Link
Link Copied
Link Copied

Netflix co-CEO Ted Sarandos revealed why the world’s biggest streaming service doesn’t offer live sports.

“We’ve not seen a profit path to renting big sports,” Sarandos said on Tuesday at the UBS Global TMT Conference in New York City. 

While noting that Netflix isn’t completely closing the door on a favorable opportunity, Sarandos characterized live sports as “dramatically expensive” and essentially a “loss leader.”

  • The company scored $7.9 billion in third-quarter revenue and $1.4 billion in net income.
  • While Netflix has been profitable every quarter this year, other major streaming networks — such as Disney’s bundle of Disney+, ESPN+, and Hulu — have yet to turn a profit. 
  • Netflix had 223 million subscribers as of October.

“We’re not anti-sports,” said Sarandos. “We’re just pro-profit.”

Netflix

Netflix Interested in Purchasing Pro Sports Leagues, Rights

Netflix was reportedly in talks to buy the World Surf League.
November 8, 2022

Window Shopping

Sarandos’ comments cut against previous reporting that Netflix had looked to acquire rights to tennis tours as well as purchasing the World Surf League. It also looked into nabbing Formula 1 rights before ESPN signed a three-year contract for $75 million to $90 million annually.

Netflix confirmed in May that it will renew its hit F1 series “Drive to Survive” for a fifth and sixth season. The streamer is also working with “Drive to Survive” producer Box to Box on a series covering top tennis players and the Grand Slam events.

Linkedin
Copy Link
Link Copied
Link Copied

What to Read

Bayern Munich

Real Madrid Rejects $137M League Deal Over Media Access

The La Liga club is not offering extra media access.

Barclays Center Finances Struggling In Competitive NY Arena Market

Brooklyn venue faces fierce competition in crowded New York market
An advocacy group is filing an NLRB case against the Ivy League over athlete compensation.

Advocacy Group Files Federal Labor Charge Against Ivy League

It’s the latest in a flurry of NLRB cases over amateurism.

Messi Business Still Growing Despite Inter Miami's Slim Playoff Hopes

Season ticket demand for 2024 is reportedly skyrocketing.
podcast thumbnail mobile
Front Office Sports Today

NBC Could Get In On College Football Playoffs

0:00
0:00

Featured Today

The Colorado Buffaloes played in the most-watched game of Week 5.

Colorado Ratings Bonanza Continues Despite Two Consecutive Losses

The Buffs’ least-watched game this season was still the most-watched this week.
Football analyst and PFF investor Chris Collinsworth talks to man in front of computers
October 3, 2023

Cris Collinsworth 'Lost a Lot of Sleep' Over Pro Football Focus Leadership Issues

New book details why it’s no longer a “happy place to work.”
NBC is interested in media rights to the expanded College Football Playoff.
exclusive
October 2, 2023

NBC Is Interested in Expanded College Football Playoff Media Rights

NBC is one of the networks pitching the CFP, a source confirmed.
October 2, 2023

MLB Attendance Surges 70 Million, Tops League Projections

League posts best year-over-year increase at the gate since 1993

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Chicago Cubs
Chicago
Fanatics
New York
Tri Star Sports and Entertainment Group, Inc.
USA - Multiple Locations
Team Europe captain Luke Donald and Team Europe celebrates with the Ryder Cup after beating Team USA during the final day of the 44th Ryder Cup golf competition at Marco Simone Golf and Country Club.

Ryder Cup Viewership Drops in U.S., Rises in U.K.

NBC’s event coverage attracted 1.32 million average viewers on Sunday.
Taylor Swift
October 2, 2023

NBC's 'Swift Bowl' Draws Monster 27 Million Viewers

It was the most-watched Sunday show since Super Bowl 57.
October 2, 2023

DSG Seeks Extension As Reorganization Pressure Mounts

Bankrupt RSN operator looks to file restructuring plan in late November
October 2, 2023

RedBird IMI Makes Strategic Investment in Front Office Sports

RedBird IMI is a joint venture between RedBird Capital Partners and International Media Investments focused on high-growth media companies.
Formula 1 drivers in a pack at the start of the Montreal Grand Prix
October 1, 2023

Apple Reportedly Making Push For Global Formula 1 Rights

The tech giant could offer $2 billion a year for the rights.
College football is taking over Saturday night.
September 30, 2023

How College Football’s Biggest Games Took Over Saturday Night

Network competition and West Coast storylines helped college football stage a coup.
September 29, 2023

ESPN, Tiger-Rory Golf League Close To Long-Term Deal

New entity backed by Woods, McIlroy nears critical agreement
Toy Story
September 29, 2023

‘Toy Story’ Success Could Lead to More Disney-Branded NFL Kid-Casts

A successful ‘Toy Story’ game could open the door for other franchises.