• Loading stock data...
Saturday, December 27, 2025

New Looks

NBA court
Photo Credit: Microsoft

The NBA and NHL are looking to blow out their broadcasts as both leagues officially return to action this week.

Microsoft and the NBA will partner to use Together Mode for Teams to feature more than 300 fans on 17-foot tall LED screens around the court. The fans will watch a live feed and can react in real time – the players, as well as viewers at home, will see and hear the reactions. ESPN and Turner Sports have also positioned more than 30 cameras around the court for unique angles. 

Thirty-two cameras, 12 more than normal, will be used around the rinks in Edmonton and Toronto that the NHL will use for its return. That will allow the league to show more of the ice and highlight new angles. There will also be a rink-wide stage with LED screens and banners featuring cheers played from fan-submitted videos.

What’s at Stake:

  • $900 million: approximately how much TV revenue the NBA playoffs generated last year
  • $500 million: approximately how much TV revenue the Stanley Cup Playoffs generated last year

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Mark Walter Offered a Stake in His WNBA Team. Billie Jean King..

“Getting involved with the Dodgers literally changed our lives,” Ilana Kloss says.
Oct 10, 2025; Phoenix, Arizona, USA; Las Vegas Aces center A'ja Wilson (22) celebrates with teammates after game four of the 2025 WNBA Finals at Mortgage Matchup Center.

The Year of A’ja Wilson

No one had a better year than A’ja Wilson.
Feb 9, 2025; New Orleans, LA, USA; Philadelphia Eagles quarterback Jalen Hurts (left) and head coach Nick Sirianni celebrate with the Vince Lombardi Trophy after defeating the Kansas City Chiefs during Super Bowl LIX at Ceasars Superdome

From Record Super Bowl Ratings to WNBA CBA Talks: 2025 in Charts

Seven data visualizations that defined the business of sports in 2025.
Sep 7, 2025; Anaheim, California, USA; Athletics left fielder Tyler Soderstrom (21) is greeted by teammates after hitting a home run against the Los Angeles Angels during the seventh inning at Angel Stadium.

A’s $86 Million Soderstrom Contract Is the Richest in Team History

The team agreed to a seven-year, $86 million deal with Tyler Soderstrom.

Featured Today

Heated Rivalry (L to R) - Connor Storrie as Ilya Rozanov and Hudson Williams as Shane Hollander in Episode 104 of Heated Rivalry. Cr. Sabrina Lantos © 2025

Hockey Needed Some Virality. Then Came ‘Heated Rivalry’

No one was prepared for the Canadian show’s smash success.
Rob Manfred
exclusive
December 23, 2025

MLB Teams Fear League Will Pick Winners and Losers in Tech

One company under consideration was founded by a top MLB exec’s uncle.
December 23, 2025

What It Takes to Pull Off Florida’s First Outdoor NHL Game

The Rangers will face the Panthers in Miami’s first NHL Winter Classic.
December 14, 2025

How Pickleball Became One Massive Private-Equity Rollup

Pickleball roads lead back to billionaire Tom Dundon.
NBA Cup

Luka Dončić Wants ‘Dangerous’ NBA Cup Court Designs Changed

Dončić first complained about the court designs two seasons ago.
September 3, 2025

Ohio State–Texas Showdown Was Most-Watched Week 1 CFB Game Ever

Fox drew 16.62 million viewers on Saturday afternoon.
Fernando Tatis
October 6, 2025

Arbitrator Says Fernando Tatis Jr. Must Pay Big League Advance Millions

Tatis has called the agreement a “predatory” loan.
Sponsored

The Hidden Tech Behind Every Touchdown

Nearly two-thirds of NFL stadiums already rely on Cisco networks, and the Super Bowl will showcase the full scale of the partnership.
Oklahoma Sooners defensive back Woodi Washington (5) runs after a reception during the Armed Forces Bowl football game between the University of Oklahoma Sooners (OU) and the Navy Midshipmen at Amon G. Carter Stadium in Fort Worth, Texas, Friday, Dec. 27, 2024.
August 19, 2025

Oklahoma Selling Fans Tickets to Press Conferences

Press conference tickets for the Sooners’ season opener are already sold out.
August 11, 2025

NBA Christmas Schedule Leans on LeBron, Steph While Betting on Flagg

The Lakers, Warriors, and Rockets are all in action.
August 10, 2025

Bears CEO: Arlington Heights Only Local Location for New Stadium

The Bears currently play in Soldier Field in downtown Chicago.
August 8, 2025

Three Schools Sue Mountain West, Commish Over Withheld Funds

Boise State, Colorado State, and Utah State intensified the court battle.