Friday, October 16, 2026

NBA Cup Schedule May Benefit Losing Teams, League Exec Defends Format

Teams that don’t qualify for the NBA Cup knockout rounds get an extended break—but an NBA exec told FOS the schedule really only affects the Cup finalists.

Troy Taormina-Imagn Images

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

In its debut season, the NBA needed to educate fans, teams, and players about the NBA Cup’s tournament’s format and purpose. There were ups and downs, but a viewership bump and buy-in from players enamored with the $500,000 grand prize silenced some of the doubts in Year 1.

The league has made tweaks entering Year 2, such as scheduling both semifinal games for the same day to give finalists equal rest entering the finals. But a new wrinkle makes the tournament arguably more valuable for teams not qualifying for the Final Four in Las Vegas.

A Potential Schedule Issue

The NBA Cup quarterfinals and semifinals count as two games on each team’s 82-game schedule. Teams that don’t qualify have two games finalized after group play. But on the four days of the knockout rounds, only the NBA Cup games are scheduled.

While teams that miss the knockout rounds may not win any money—players from the quarterfinals’ losing teams still take home about $50,000—most will play only two games between Dec. 8 and Dec. 19. Additionally, their two games are, generally, chosen from a weaker pool given the teams that qualify for the NBA Cup knockout rounds tend to be stronger teams. This year, all eight quarterfinalists are above .500.

The Ringer’s Kirk Goldsberry said Wednesday on The Bill Simmons Podcast that a Western Conference executive told him he’d rather his team have “time off” and play “lesser opponents” than compete in Vegas.

The League’s Perspective

Evan Wasch, the NBA’s executive vice president for basketball strategy and analytics, told Front Office Sports that the league discussed the schedule with all stakeholders, who agreed this was the best format. He said teams that lose in the quarterfinals and semifinals will also have breaks of three to five days following their NBA Cup games—with two exceptions.

“We don’t really think there’s a key differentiator in terms of the rest benefit of advancing or not advancing. The only difference is for the two teams that do make the championship. But at that point, the sense was that you’re playing for the Cup, for that incremental money, and that’s a trade-off that was viewed as a strong net positive,” Wasch said.

The two eventual finalists will play a game that will not be included in their regular-season count—meaning each will play 83 games. Last season, the Lakers and Pacers, the two finalists, won just one of their next five regular-season games after the tournament. “Oh my god, I’m tired,” Lakers star LeBron James said while icing his knees in the locker room after the tournament, a moment featured on the Netflix series Starting 5.

While Wasch seemed confident in the current schedule and incentives of the NBA Cup, he didn’t rule out the possibility of changes coming in the future.

“We’re constantly evaluating and assessing the tournament. Because there’s always going to be unexpected outcomes and things that we learn each year, we’re very open to considering tweaks and format changes, big and small,” Wasch told FOS.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Aug 3, 2025; College Park, Georgia, USA; Atlanta Dream partner Renee Montgomery watches a game against the Washington Mystics in the second quarter at Gateway Center Arena at College Park. Mandatory Credit: Brett Davis-Imagn Images

Renee Montgomery: Moving Finals Games Was a ‘Group Project’

Montgomery didn’t confirm whether Game 6 would be played at State Farm Arena.

WNBA Finals Ticket Prices Soar Above Last Year’s Levels

The get-in price for Game 1 in San Francisco is over $200.

Blake Griffin: Clippers Salary Cap Punishment ‘Probably Fits’

Griffin played eight seasons with the Clippers and made five All-Star Games.

NBA Instagram Apparently Hacked, Briefly Promotes Memecoin

The post, part of an apparent hack, was taken down.
podcast thumbnail mobile
Front Office Sports Today

10/16/26 – Aikman Eyes Free Agency, CFP Nears 24 Teams, Stoudemire Becomes Cop

0:00

Featured Today

College Flag Football Is Outgrowing Its DIY Era

Women have been building the college game themselves at the club level.
Oct 5, 2026; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins general manager Kyle Dubas arrives at the arena before the Penguins host the Winnipeg Jets at PPG Paints Arena
October 12, 2026

NHL’s New Wave of GMs Is Built Different

“I am in the prediction business,” Devils GM Sunny Mehta tells FOS.
Action Images/Peter Cziborra
October 9, 2026

Is Leicester City’s $264 Million Price Tag Too Rich for Hungry Investors?

After falling from grace, how much is a former top club worth?
Oct 3, 2026; Starkville, Mississippi, USA; Alabama Crimson Tide head coach Kalen DeBoer waits to run onto the field prior to the game against the Mississippi State Bulldogs at Davis Wade Stadium at Scott Field. Mandatory Credit: Petre Thomas-Imagn Images
October 7, 2026

Who Is Alabama Football in Year 3 Under Kalen DeBoer?

The No. 6 Crimson Tide host No. 2 Georgia on Saturday.
Cubs behind the scenes
October 6, 2026

Hollywood and TikTok: Sports Media’s New ‘Blueprint’

Teams and leagues are pouring money into the quest for fans.

Jags Eye First London Sweep As U.K. Future Remains Uncertain

The Jaguars host the Texans after beating the Eagles.
October 15, 2026

Charley Hull: LPGA Needs to ‘Show More Personalities’

The Englishwoman has one of the sport’s largest social media followings.
October 15, 2026

Small-Market Brewers Clinch First NL Pennant

Milwaukee is advancing to its first World Series since 1982.
Sponsored

The State of AI in Sports 2026

Front Office Sports and Teamworks reveal how AI is reshaping sports in the first industry-wide report on adoption, investment, and impact.
October 15, 2026

Jon Rahm’s LIV Settlement Forfeits All Remaining Payments

Rahm earned more than $106 million in prize and bonus money with LIV.
October 14, 2026

LIV Raises ‘Anti-Competitive Concerns’ Over DP World Tour Ban

LIV has not yet released a 2027 schedule.
October 14, 2026

Six Kings Slam Postponed to December Following Saudi Airport Attack

The tennis tournament was originally scheduled to start on Oct. 21.
October 14, 2026

NASCAR CEO Steve O’Donnell: ‘Sponsorship Is Coming Back’

O’Donnell joined NASCAR as CEO in April 2026.